Neda Haghighi

• Set metrics and Key Performance Indicators (KPIs) to measure impacts and feedback. • Understanding or anticipating user needs and translating them into product requirements (Improved the company revenue by 12% in one of the developed features). • Developed and executed on the Product Roadmap and Product Vision and translate it into a development backlog and built epics as well as user stories, define Definition of Done (DoD) criteria and accept/reject work results.

• Collaborated with the product teams on market-oriented technical solutions by considering commercial and organizational aspects to increase Customer Satisfaction. • Managed and communicated project related tasks such as project plans, schedules, requirements, etc. between the different teams and participate in sprint planning and team meetings simultaneously. • Presented continuous product changes to clients; analyzed feedback and product data via Google analytics and related tools