Nicola Sarti

Co-ordinates the production of timely and insightful analysis on campaigns and customer behaviour so that campaigns are optimised, opportunities maximised and risks mitigated - Ad analyst for the telecom and entertainment sectors managing reports for the likes of Orange, Nintendo, Turkcell and Nokia. - Has the ability to analyse metric data and convey recommendations appropriately

Researching and providing leading sources of business opportunities for marketing and communications agencies in the UK. I have to deliver crucial, up-to-the-minute information on new business wins and identifying new potential prospects for the advertising sector.

- I am specialised in providing consultative advertising intelligence solutions to global advertisers and agencies. - Identifying opportunities and developing strategies for my clients through bespoke projects and insight reports that analyse competitors activity, explore best practice, consumer behaviour and stimulate creativity. - Monitor trends in new technology, search, and social media and determine potential applications for clients

I had to develop and manage the existing offering of natural search, digital PR and social media. Marketing of MoSTV content and brand. I created and delivered brand exposure initiatives across internet and mobile platforms. Project managed and created cross-platform projects and physical marketing activities for MoS Digital (e-commerce, tv and radio).

I had to liaise regularly with clients to ensure smooth delivery of all aspects of the online advertising campaigns and being responsible for end to end campaign management. I also had to produce the best practice case studies for successful campaigns to share experience and knowledge amongst my team. - Content strategy - Social networking - Digital promotion - Viral marketing - Media platforms evaluation

In charge of running in-house online PR campaigns for the artists roster. Developing of on-to-one contacts with online media and PR agency. Developing any asapect of the digital market of the label. During my year in this position I have learned how to promote artists via the internet, which involved co-founding 'Bosound' - a promotional and press network for clubs, artists and cultural agencies in the north of Italy, sponsored by the Bologna Arts Council.