Nicolas D'andrade

- Digital Marketing Lead - Technical Chapter Lead - Led Marketing Operations with McKinsey partners, engagement managers & digital experts. - Management Consultant - Focus on Go To Market Strategies and Tracking Implementation - Led Agile transformation for Lobo - 360 degree consultant with vast experience in ecommerce and lead generation. - Tag Manager debugger, JavaScript, Single-Page-Application & React JS debugger with an Technical SEO and SEM approach.

- Paid Media & Performance Marketing Team Leader - Project Manager, Scrum Master & Agile Coach for the Digital Agency. - Go-To-Market, Conversion Rate Optimization & Growth Expert - Business Development for Lobo Digital and its expansion with new & adjacent Business Units. - Led technical improvements for tracking & measurement regarding Google Tag Manager. - Leading Customer Success & Engagement dynamics with clients. - Participated in Business Development and Marketing Operations projects with McKinsey

- Product Owner for the Marketing Acquisition & SEO. Driven with the Growth Engineering team towards a democratization of ecommerce. Used agile methodologies for the priorization of projects & tracks in a highly technical and competitive landscape. - Data-Driven, constantly trying to improve the use of the project framework to increase Organic CvR, controlling crawlability & indexability & Paid channels budget control and generating a better performance.

- Created the marketing plan & distributed the budget across the acquisition channels based on the business goals, following Target ROAS & ROI. As reflected on the EBITDA. - Generated multiple Business Cases for the Performance & Growth Marketing team. I evaluated business opportunities for the Latin America markets. - I started successful negotiations, such as direct & private deals with the most important Latin American mediums and digital newspapers (Clarín, La Nación, Infobae, etc).

- Tramo psico-pedagógico - Especial atención al armado de programas educativos escolares, universitarios y municipales. - Distribución de material pedagógico y educativo.

Orientación en Literatura mundial, lingüística, fonética y gramática española. Análisis profundo textual y oral. Escritura y corrección de monografías, ponencias para congresos, tesinas y tesis.