
Oya Berk Hacisabanoglu
Fähigkeiten und Kenntnisse
Werdegang
Berufserfahrung von Oya Berk Hacisabanoglu
- Current 3 years and 11 months, since Jul 2022
Head of Paid Social
Swipe You Up GmbH
- Leading the Paid Social team. - Setting and implementing paid social marketing strategies. - Managing paid social campaigns for all channels (Facebook, Instagram, Pinterest, TikTok, Twitter). - Checking regular performance of the campaigns and optimising them towards defined KPIs of the brands.
As a Meta Marketing Expert, worked with SMBs in Turkish Market. Responsible for providing tailored marketing strategies and campaign optimization recommendations to help companies to make the most of Facebook & Instagram ads. Mastered in especially e-commerce and retail industries.
- 4 years, Jan 2014 - Dec 2017
Account Manager
TBWA\Istanbul
Responsible for “IKEA”, "Nissan", "Enerjisa", “Henkel (Pril, Vernel, Persil, Perwoll, Bref)”, “MINI & LAND ROVER & JAGUAR”, “Koton”. Leading client presentation processes in terms of integrated marketing communications. Conducting the ATL campaigns together with creative, strategic planning and production teams. Developing and implementing proactive and efficient creative solutions for brand objectives, evaluating market conditions and competitive environments for the brands.
- 1 year and 3 months, Nov 2012 - Jan 2014
Senior Account Executive
DraftFCB
Responsible for the brands; “Beiersdorf / Nivea”, “Eczacıbasi / Hijyenmax”, “Faber-Castell”, “Dogtaş Furniture” Responsible for leading client presentation processes of ATL and BTL campaigns. Evaluating market conditions and competitive environments for the brands.
- 2 years, Dec 2010 - Nov 2012
Account Executive
Publicis Bold
Responsible for the brands; “D&R”, “Groupe SEB / Rowenta”, “Citibank”, “Polisan” Responsible for leading client presentation processes of ATL and BTL campaigns. Evaluating market conditions and competitive environments for the brands.
- 2 years and 8 months, Feb 2008 - Sep 2010
Key Account Sales Specialist
D-Smart
Responsible for planning and implementing campaigns and promotional activities in chain-stores and shopping malls, analyzing and reporting the effectiveness of the activities, planning the POP materials and maintaining relationships with agencies, performing other special sales projects.
- 4 months, Nov 2007 - Feb 2008
Management Trainee
Doğan TV Holding
Ausbildung von Oya Berk Hacisabanoglu
- 1 year and 6 months, Sep 2008 - Feb 2010
Marketing Communications
Istanbul Bilgi University - Adschool
- 4 years and 11 months, Sep 2002 - Jul 2007
Business Administration & Advertising
Istanbul Bilgi University
Sprachen
Turkish
C2 (Verhandlungssicher / Muttersprachlich)
English
C1 (Fließend)
German
A1-A2 (Grundkenntnisse)
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