Pablo Waissbluth Panzer

Specifically recruited to help manage and turn around the company. Oversee advertising sales, marketing, public relations, market research, event marketing, sales analysis/finance and editorial special-projects management of all Condé Nast titles: Vogue México, Glamour México, Vogue Latinoamérica, Glamour Latinoamérica, GQ and Architectural Digest.

Sold and managed, in conjunction with the company’s CEO, integrated marketing plans for tourism, financial and government clients. Oversaw sales in Mexico, central and south America, developing projects with Travel+Leisure, The New York Times, Forbes, Outside Magazine, Departures, Modern Bride, National Geographic, among other magazines and newspapers.

Served as sales person for Custom Marketing Group (CMG) in Mexico. Aggressively expanded clients portfolio and sales in Mexico. Performed monthly sales forecasting and competitive analysis. Planned and coordinated all aspects of U.S. trade shows where CMG had brand presence. Generated new business through networking efforts and execution of creative marketing plans with strict advertising budgetary lines. Created and developed a quality-assurance program for local clients.