Pascal Kerherve

•Member of management team •Deliver Digital Strategies for Global Brand Teams, Franchises and Digital / Communications departments within the Pharmaceutical / Life Sciences industry. •Design of digital solutions that match our client needs •Lead responses to RFP’s: development and pitch of solutions. •Collaborate with Pharmaceutical / Life Sciences companies to define, design and deliver brand solutions that generate measurable value against brand strategy.

•Development and management of the Marketing practice: new client acquisition, agreements negotiation, development of a talents pool, expansion of existing collaboration, account management. •Driving the Marketing practice as small business unit with full P&L responsibilities •Responsible for business development in Europe targeting clients from Pharmaceutical, Biotech, Medical devices and diagnostic companies •Interacting on a daily basis with Senior marketing professional from manager to VP level

Strategy: •Identified opportunities and designed country-specific entry strategy •Structured financial models and developed budgets •Developed 2 business plans and implemented the development strategies •Prospected for customers and investors -Marketing: •Managed and launched an exchange program between 2 international business school •Conducted market research to determine potential, accessibility, competitors and regulatory environment • Created a marketing plan for EU product Launch

Project Management - Analytical methods development and validation for pre-clinical and clinical study - Communication plan and tools development - Risk & Process management related to SHE regulations - Organizational behaviour management, Laboratory and intrumental parc management.

http://www.enpcmbaparis.com/

http://www.sbm.temple.edu/