Peter Winther

Meet the only company focusing on Holistic Customer Life Cycle Management, among other things by combining 9 different models/focus areas: The CVM-model, The EFQM-Excellence-model – Excellence, TQM, Lean, Coaching, Sales Optimization and much more , An integrated branding model, focus on Customer Life Time Value, RFM integration, an unique CRM-model, an unique loyalty management-model, an unique segmentation model, and an unique communication-model.

Headhunted with the purpose of doing turn around as a part of top management, responsible for all sales, marketing and logistic in the largest car dealership noted on the Danish stock exchange.

Headhunted to be process responsible for all marketing in Scandinavia. Among other things creating marketing plans, operational plans, strategies, implementing and secure follow trough on DM/Dialogue/loyalty programs, e-business solutions, CRM, sales follow up and more.

Headhunted for the job as sales and marketing manager. Among other things creating sales, marketing, operational plans and strategies, Leadership and coaching of sales staff, marketing staff, customer service staff and more.