Radoslaw Bialek

• Erstellung von Mediastrategien • Steuerung und Koordinierung von Mediakampagnen • Steuerung und Koordinierung der Medienagentur • Evaluierung von Mediakampagnen • Koordinierung und Abstimmung innerhalb des Marketing sowie mit anderen Abteilungen

• Strategische Beratung und Mediaplanung, national und international. • Verantwortung für den gesamten Prozess der Mediaberatung. • Konzipierung, Entwicklung und Planung von crossmedialen Kommunikationsmaßnahmen. • Weiterentwicklung der Kunden. • Internationale Koordination der Mediaplanung (USA,China, EMEA)

• Planung, Durchführung, Reporting & Budgetkontrolle sämtl. Kommunikationsmaßnahmen. • Internationale Projektkoordination mit Kunden, internen und externen Partnern • Erstellung und Auswertung von kundenspezifischen Analysen (Marktforschung, Wettbewerbs- und Zielgruppenanalyse). • Präsentationserstellung und Präsentation extern und intern.

• Reporting & daily Optimization of the Image and Performance campaigns • Preparation of weekly campaign reports and support of the consolidated client reporting call • Optimization of Image campaigns against KPIs (e.g. CTR, Cost per Click) • Campaign-Implementation, Crosscheck & Troubleshooting • Set up of campaigns within Omniflow, Adserver (Flashtalking/Doubleclick DFA) • Monitoring Online Campaigns • Planning and buying support • (negotiation) / call for offers Online publishers / Sales houses

• Supporting pitch preparations in the EMEA region. • Setting up and hosting knowledge exchange webinars and learning courses. • Conducting desk research on consumer trends and competitors activity. • Gathering and analyzing volumetrics and surveys from EMEA markets. • Drafting demand maps, budgeting, forecasting and media planning. • Participating in brainstorming and idea generation sessions.

• Developed brochures, press adverts, product sheets, banners, posters etc. • Coordinated logistics and advertising activities for major oil & gas shows. • Maintained the company’s website, including SEO. • Drafted articles and press releases for publishing. • Assisted in the preparation of HSEQ and Vendor Questionnaires.

• Reconciled and monitored daily bank statements. • Followed up and cleared differences in the bank statements. • Produced batches of miscellaneous income for processing to the ledger.

• Developed marketing collateral. • Coordinated advertising activities for trade missions. • Coordinated logistics for external events and exhibitions. • Conducted secondary market research on the oil and gas markets. • Maintained and updated the company’s website. • Participated in the trade mission to Angola. • Managed accounts payable and receivable.