Raphael Henkes

Bis 2012, Online Media Manager, Adforce

Chengdu, China

Skills

Marketing
customer care
IT Outsourcing
software deployment experience
content management
translation
languages: English
German
French
Dutch
Mandarin
Performance marketing: CPL
CPC
CPS campaigns
Media planning
online channel selection and segmentation
campaign optimisation
Liaising and negotiating with online media compani
a wide range of international media contacts
HR experience
management experience
tea
china

Timeline

Professional experience for Raphael Henkes

  • Current 12 years and 3 months, since Oct 2012

    Head of Marketing and Sales

    Min River Tea

    - content management of German speaking website (translation, editing blog content) - online marketing - public relations - sales

  • Current 12 years and 4 months, since Sep 2012

    co-owner

    china bite

  • Current 14 years and 8 months, since May 2010

    Online Marketing Consultant

    self-employed

  • Current 16 years, since 2009

    Content Manager

    Vipassana meditation centre Belgium

  • 2 years and 5 months, Nov 2009 - Mar 2012

    Online Media Manager

    Adforce

    International Media Manager for Adforce, a Belgium-based digital business agency (www.adforce.net) focusing on goal-oriented online marketing and communication solutions. As part of the media department, the main focus is the roll-out of CPC/CPL campaigns. Responsible for the deployment of our international campaigns. Point of contact for the network of international media partners, ranging from display and affiliate networks, email database brokers over to individual websites and social media.

  • 11 months, Sep 2008 - Jul 2009

    ITO Service Delivery Consultant

    Hewlett Packard

  • co-founder

    china bite

  • international sales and marketing

    min river tea

Educational background for Raphael Henkes

  • 1 year and 1 month, Jan 2012 - Jan 2013

    Chinese Language

    Sichuan University

  • 5 months, Sep 2011 - Jan 2012

    Chinese Language

    Tsinghua University

  • 3 years, Jan 2009 - Dec 2011

    Marketing

    Edinbugh Business School (Heriot Watt University)

  • 5 months, Sep 2005 - Jan 2006

    English Studies

    University of Aberdeen

    Irish and Scottish Literature

  • 4 years and 1 month, Sep 2003 - Sep 2007

    English and German Studies

    Universite Libre de Bruxelles

Languages

  • English

    Fluent

  • German

    First language

  • French

    Fluent

  • Dutch

    Fluent

  • Chinese

    Intermediate

Interests

Professionally: marketing
internet
social media
Web 2.0
strategic communication
PR
HR management. Personally: cooking
literature
music
linguistics
meditation
cycling
badminton
swimming
hillwalking
travelling
couchsurfing
socialising

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