Riccardo Pisani

Support the Marketing Manager in executing and maintaining the cross channel marketing strategies (distributors, managed and unmanaged reseller)

Ensure appropriateness and effectiveness of clients’ online presence:  SEO, SEM, social media campaigns  Websites management  Copywriting

Growing sales of Apple-based solutions to consumer and professional customers Main duties:  Apple products and add-on in-store sales  Business results forecasting and reporting

One year executive course regarding social media marketing and web communication  Topics included: SEM, SEO, digital planning, social media marketing campaigns, web project management,…, etc.  Final report: The Google Challenge Contest (SEM contest)

 Degree topics included: user centered design, usability, user experience, mobile learning

Degree topics included: digital marketing, e-commerce, human-computer interaction, business information systems, database and business intelligence, project management, ICT applications, mathematic models for decision-making,…

 Degree topics included: management accounting, marketing, commercial low and company low, microeconomics,…, etc.