Robert Czerechowicz
Fähigkeiten und Kenntnisse
Werdegang
Berufserfahrung von Robert Czerechowicz
- 2 Jahre und 8 Monate, Nov. 2012 - Juni 2015
Account Manager, Automotive
Google
• Managed annual $30M+ portfolio consisting of some of Google's largest Automotive Importers (FIAT Group, Volvo Cars, KIA, Renault, Honda, Mazda) • Worked with and navigated complex data sets and tools to derive valuable insights in order to persuade customers to embrace Google's latest advertising product solutions and technologies to drive their brands forward • Developed and implemented SEM, Display, YouTube and Mobile advertising strategies (lead-generation and performance branding)
- 2 Jahre und 8 Monate, Nov. 2009 - Juni 2012
Int. Sponsoring Manager (Milka)
Kraft Foods Europe Services
- Managing the branding of "Milka" in FIS Alpine Ski World Cup and successfully reaching higher brand awareness and recognition - Negotiating contracts with brand ambassadors - Managing brand ambassadors by integrating in local marketing campaigns delivering excellent equivalent media value - Creating on-site marketing tools in order to ensure brand experience for target audience - Developing new int. summer sponsoring platform - Coordinating agencies for execution of int. VIP events
- 2 Jahre, Nov. 2007 - Okt. 2009
Junior Brand Manager Milka D/A/CH
Kraft Foods Österreich GmbH
- Managing Kraft Foods chocolate brand (Milka) in D/A/CH and successfully leveraging market performance - Coordinating new product development process from marketing side and coordinating successful launch in D/A/CH - Organizing launch advertising campaign for new product in cooperation with external agencies resulting into increased brand awareness and recognition - Tracking and reconciling brand's budget and recommending budget adjustments
- 4 Monate, März 2007 - Juni 2007
Intern-Marketing-Dealer Manpower Development
BMW Brilliance Automotive Ltd. Beijing, China
- Organizing “Active Driving” trainings and in-house learning sessions - Coordinating production of BMW China Training DVD (5&7 series) - Preparing new training concepts for Mainland China
- Supporting MINI‟s Advertising & Communication Strategy projects - Preparing Unconventional Marketing activities
- 3 Monate, Jan. 2006 - März 2006
Intern-Finance Controlling
Porsche Cars Great Britain Ltd.
- Developing cost centre reports - Reconciling Account Payables - Processing invoices from suppliers and from Porsche Retail Group
- 6 Monate, Jan. 2005 - Juni 2005
Intern-Product Management Tequipment
Dr.Ing.h.c.F. Porsche AG
- Supporting Product Management in operative and strategic projects - Generating competitive analyses & product ideas for car accessory - Handling of controlling tasks for Supply Chain Management
- Developing purchase orders in ARIBA- and SAP R/3 Systems - Supporting development of purchasing forms
Supporting completion of projects, PSP-elements and CO/PM commissions
Ausbildung von Robert Czerechowicz
- 1998 - 1999
Bothell High School, Seattle, U.S.A.
International Business Administration
University of Liverpool
Marketing
BWL
Hochschule Fresenius
Sprachen
Deutsch
Muttersprache
Englisch
Fließend
Polnisch
Grundlagen
Chinesisch
Grundlagen
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