
Mag. Sandra Prüfer
Fähigkeiten und Kenntnisse
Werdegang
Berufserfahrung von Sandra Prüfer
- Bis heute 13 Jahre und 10 Monate, seit Aug. 2011
International PR Consultant
Media & Digital Relations
PR consultant / journalist / media & digital relations / content & campaign development
- 4 Jahre und 9 Monate, Nov. 2006 - Juli 2011
Senior Media Relations Specialist Europe/Africa
Rotary International
- Responsible for developing and implementing media outreach strategies for Rotary International and its Foundation in Europe, Africa and the Middle East - Cultivate and maintain press contacts to generate coverage in major media - Produce media kits, news releases, op-ed pieces, news features, public service announcements, social media content and other material to promote Rotary’s programs and activities - Provide PR tools and training to Rotary club members in the region
- 1996 - 2006
Freelance journalist and TV producer
Self-employed
ABA Journal; Alaska Newspapers Inc.; Editorial Office Silicon Valley; Tagesspiegel; Rheinische Post; Westdeutscher Rundfunk; Direkt TV Dokumentationen, others - Wrote news, feature and travel stories with a focus on media, film, nature, and society - Coordinated video shoots, arranged interviews, and did research for German and U.S. television productions
- 1 Jahr und 7 Monate, März 2003 - Sep. 2004
Reporter / Photographer
Nome Nugget Newspaper
Wrote weekly articles, made photos and developed story ideas for a city newspaper; edited copy; set editorial fixtures and layout; arranged production
- 2000 - 2004
Fish and Wildlife Technician (Research Assistant)
Alaska Dept. of Fish and Game
- Prepared and distributed press materials and public service announcements; wrote for professional publications - Coordinated community outreach services; served as a liaison to commercial fishermen - Assisted in research and fishery management projects (test fishing, subsistence and field studies)
- 1 Jahr und 2 Monate, Aug. 1995 - Sep. 1996
Marketing and Communications Associate
UFA Film and TV Productions (Bertelsmann Group)
Created press releases and media kits, coordinated press relations and public affairs, and assisted with the founding of an association of Berlin-area media professionals
- 1992 - 1995
Public Relations Officer / executive assistant
Studio Babelsberg/Euromedien (Affiliate of French CGE Group)
- Organized events and conferences; created brochures; planned and coordinated publicity for an international film studio - Served as French, English, German translator/interpreter and production coordinator during international co-productions
Ausbildung von Sandra Prüfer
- 1991 - 1996
Communications
Freie Universität Berlin
Publizistik (Hauptfach), Romanistik, Politologie
- 1990 - 1991
Etudes Franco-Allemandes
Sorbonne Nouvelle, Paris
French literature and history
- 1988 - 1990
Communications / Journalism
Westfälische Wilhelms-Universität, Münster
Sprachen
Englisch
Fließend
Deutsch
Muttersprache
Französisch
Fließend
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