Sara Hoecker

As Partner Manager Indirect Sales at billwerk, I'm responsible for partner management. I'm therefore responsible for all topics related to existing and potential partnerships. This includes building up a partner network, supporting the individual partners, performing joint marketing activities and professionalising the partner programme.

As a Marketing Manager at billwerk GmbH I'm responsible for the Campaign Management, especially for Google Ads. I also create Content for the Website and Blog to generate leads via different channels. Furthermore I work in the Partner Management and maintain the various partners, which come from different sectors.

My main tasks in the Marketing team were: • Management of small projects • Content creation for blog, website and billwerk-Wiki • Search Engine Optimization of the website/ On-Page Optimizations In cooperation with billwerk I wrote my Master Thesis on the topic "Industry 4.0: A qualitative analysis of the impact of subscription business models on the customer journey of companies in the manufacturing B2B sector"

Internship in the corporate communications department of an energy company. My main tasks were: • Content Creation for the Corporate Intranet • Supervision, management and evaluation of small projects for the Social Media channels Facebook and Instagram

Topic of my Master Thesis: "Industry 4.0: A qualitative analysis of the impact of subscription business models on the customer journey of companies in the manufacturing B2B sector"

Topic of my Bachelor Thesis: "Framing of the media reporting about the refugee's crisis on the example of print media."