Mag. Sara Snäll

I optimize the workflow in our online magazine: that a text is translated, uploaded online, SEO-optimized and pushed in other channels (email, Facebook) which requires close co-operation with several internal and external teams. Alongside coordination tasks, I research and write about the latest fashion topics, translate from German and English to Finnish, visit industry events and interview designers among other tasks.

I took care of the translations and creation of marketing material to Finnish for the restaurant reservation platform, Quandoo GmbH, including for example facebook-ads, emails, push-notifications and the content on the website, such as restaurant descriptions.

I worked with Zalando's online magazine for the Nordic countries uploading the articles online using a custom editorial-tool and CSM-system. I was responsible for the SEO-optimization of the articles and perfecting the visual outlook.

I chose to research how to improve the service quality by improving communication. As a result, I streamlined and cleared the communication processes with partner companies and improved the newcomer training in the accounting team. It incresed the efficiency and reduced costs. I worked as an accountant clerk to learn the communication processes in the team for my master thesis.

Customer Alliance is a Berlin-based company offering smart solutions for hotels. Review Analytics helps hoteliers get more reviews to improve their online reputation and increase their sales by generating commission-free bookings. More than 3000 hotels in 35 countries already trust Customer Alliance for a full 360° reputation management. My responsibilities include contacting and helping hotels to improve their online visibility and reputation.

Islandmark Hardware is a young company experiencing strong growth. What was needed to do, was to improve the information flow with the customers and within the company. I studied the customers, markets and the company processes. Based on these findings I improved internal and external relations, developed the processes and services and gave ideas for the vision and mission of the company.

During my online marketing internship I specialized in SEO and SEM. I optimized textes to succeed in the natural Google search in Finnish markets. I used Google Adwords and Adwords creator to strategically analyze, create and improve the ads for several European countries.

My responsibilities included the sales of Vitamin well- functional health-drink during the summer season. I improved and increased the points of sales within the stores in the capital region. In August 2014, we experienced the best monthly sales figures ever.

I promoted products in events and in stores to boost sales and increase visibility. I benefited from my natural positive energy and developed my negotiation and communication skills.

My responsibilities included to check and correct balance sheet data for asiakastieto.fi database and customer service via telephone. The job demanded active attitude and effective organization of work as well as willingness to help and understand customers.

My responsibilities included the promotion of products for consumers in stores and in events in order to promote sales and strengthen the brand.

Destination Marketing, Destination management

International Business, Marketing, Online Marketing

International Business, International Relations

International Business, Marketing, Information system sciences, Economics