Setti Mulari
Fähigkeiten und Kenntnisse
Werdegang
Berufserfahrung von Setti Mulari
- Current 6 years and 1 month, since May 2020
Marketing Consultant
SM21 Limited
- 1 year and 10 months, Nov 2023 - Aug 2025
Marketing & Communications Manager - New Zealand
Nissan Motor Corporation
• Full responsibility for all Nissan marketing communications in New Zealand • Budget responsibility >$7m • Manage Corporate Communications & PR • Events, sponsorships, community relations • Develop martech stack as sysadmin and FOSS developer Key successes: • Rebuilt existing marketing framework from scratch and delivered +114% increase in leads and +129% increase in sales • Reduced both cost to market and time to market for new campaigns by 87%
- 1 year and 8 months, Apr 2022 - Nov 2023
Manager Special Projects
Ebbett Group
As Special Projects Manager at Ebbett Group, I led eCommerce and martech strategy, managing top-tier brands like BYD, Isuzu, and CUPRA. I specialised in technical problem-solving for Directors and spearheaded marketing automation via Mautic. Key Achievements: - BYD Launch: Built NZ strategy from scratch; my assets used by BYD Europe. - Innovation: Pioneered programmatic DOOH and Gen AI in NZ automotive. Results: Lifted Opel lead quality from 7% to 80% and increased marketing contributions by 273%.
- 1 year and 9 months, Aug 2020 - Apr 2022
Head of Marketing
Powerpac & SMART Tool Group
- 3 years, Sep 2017 - Aug 2020
Marketing Manager
SEAT & CUPRA
- 3 years and 7 months, Jan 2014 - Jul 2017
Marketing Director
JADE Trading Oy
- 3 years and 5 months, Jul 2012 - Nov 2015
Chairman
Salmiakki CIC
My role running a non-profit organisation is to help disabled and minority sports by organising tournaments, building and improving facilities and raising funds for the sports that are not well funded.
- 5 years and 8 months, Jun 2008 - Jan 2014
Executive Chairman
Translizer Group
Translizer matches the needs of users of translation services with the best vendors in the market place. My role revolves around evaluating the key strengths of translation companies so buyers of translations can quickly and easily find the best vendor for their specific needs using the Translizer system.
- 4 years and 1 month, May 2004 - May 2008
Managing Director
Interpretext Europe Ltd
Overall executive responsibility in running a translation agency.
- 3 years and 11 months, Jan 2004 - Nov 2007
Marketing Guru
Zurich Financial Services
Intranet Developer
Wärtsilä Corporation
Ausbildung von Setti Mulari
- 9 months, Sep 2005 - May 2006
University of Surrey
International marketing, cross-cultural communication
- 2 years and 10 months, Sep 1999 - Jun 2002
University of Portsmouth
Foundations of the European Union, Diplomacy, Political Science, American politics
- 9 months, Sep 1998 - May 1999
International Baccalaureate
University of Turku
English, Finnish, History, Computer Science, Biology, Theory of Knowledge, Mathematics
Sprachen
English
Swedish
Finnish
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