Simone Verbicaro

I am account for two indirect sales channels with the task to influence policy makers and sales agents in doing better to achive sales target and customer satisfaction. In my daily activity problem solving and quick decision making skilles are a must to fastly put into practice any decision. I also work on stategic planning with the aim to improve the quality and to increase the volume of sales.

12 months of job rotation. -Customer experience: Flagship store specialist and Customer care processes experience (Turin and Milan - 4 months); -Enterprise Dept: Corporate Direct Sales Account (Padua - 4 months) --Channel Strategy Dept: Direct Sales Channel Remuneration Analyst (Milan - 4 months)

-Market analysis of sell-in and sell-out data to drive portfolio management and projects on innovation

- Market analysis and reports from consumer and market data sources (IRI/Gfk/Internal) - Support in media and communication planning and production (TV Advertising; Telepromotions; Web; POS) in collaboration with creative agencies; - Development of new pack design in collaboration with designers - Tracking of brand spending and invoicing (SAP data) - Collaboration in product innovation and development projects

- Market analysis: segments mix - competitors line up & performances - pricing strategies - Customer profile analysis and assistance into marketing campaign development; - Supply of specific information on the product and energy recharge services to internal and external stakeholders; - Development of Marketing news provided to Nissan Italia's network; - Support in partnership building activity with the key stakeholders of the energy industry;

-Team Leader for Training Courses development team and responsible of programs for young entrepreneurs - Development of merchandising materials - Responsible for events at local and international level (conferences, training courses, seminars, international traineships), -Public relations with local institutions -Support in Web and Social activity -Responsible for radio/web advertising activity

Providing assistance to CSM and KAM for any marketing and sales activity through: -Market data analysis (AC Nielsen, Gfk, SAP) -Store Checks and competitors analysis -Support during the launch of a new brand in the market (Care of trade mktg activity and salesmen contest) -Support during marketing budgeting process for FY12

Certification of English language, English Language, C1 level equivalent

Master's Degree, Economics and Management, 110/110 with honors

Marketing, Brand Management, Corporate Finance, EU Law

Bachelor's Degree, Economics and Business Administration, 108/110