Spela Sedej Msc

- Product Strategy/Lifecycle and Development: Led strategic initiatives supporting make/buy/partner decisions for developing new products, features, and value propositions. Conducted market research and integrated customer feedback to define product requirements and shape strategic roadmaps. - User Experience (UX) and Engagement - Stakeholder and Relationship Management - Cross-Functional Collaboration

Product Planning & Management: • Researched market trends and competitor offerings to identify opportunities. • Created and maintained product roadmaps and release schedules. • Set pricing strategies and basic product guidelines. • Coordinated with developers, designers, and other teams to ensure timely delivery. Product Marketing: • Assisted in creating marketing materials, such as product brochures and online content. Customer & End-User Support:

remote work, with off and on site - Sweden, New Zealand, Canada, Germany

- individuelle Kundenbuchhaltung (bestehende, neue potentiale suchen) - Preisberechnung und Verhandlungen - Steuerung der Umsatz- und Mengenerhöhung - Koordination und Kommunikation mit allen Abteilungen – Projektleitung, Logistik, Forschung und Entwicklung, Qualität, Produktion, Beschaffung, Top-Management - Auslandsmarkt (meistens EU), häufige Geschäftsreisen - Marktanalyse

- individuelle Kundenbuchhaltung (bestehende, neue potentiale suchen) - Preisberechnung und Verhandlungen - Steuerung der Umsatz- und Mengenerhöhung - Koordination und Kommunikation mit allen Abteilungen – Projektleitung, Logistik, Forschung und Entwicklung, Qualität, Produktion, Beschaffung, Top-Management - Auslandsmarkt (meistens EU), häufige Geschäftsreisen - Marktanalyse - Vorbereitung von Marketingmaterial und Teilnahme an Messen als Aussteller, Kundenbetreuung

- Objectives setting, project and budget managing, keeping time management track - mechanic and reward system development, - third party communication, - constant contact with key account executives - agency briefing, Consumer & Trade exe., supervisor, field executives.), - conducting and coordination workshop presentation for sales personnel.

- Brand development on SLO market – building performance strategy, - analytics – competition situation of the brand - yearly budget/sales planning, price calculations, - ATL and BTL activities suggestions, communication with foreign supplier, planning and executing of supply management - reporting regarding sales, deep coordination with sales department, - seeking for new sales channels and activities, retail management, - Operating in IT programme: SAP system.

Market value, competition, branch analysis, suggesting positioning and strategy approaches, evolving solutions for brand optimizing and market performance, gathering information internationally. - project of a regional development of Slovenian region Pomurje - strategic attracting of foreign investors into the region and establishing the regional brand Pomurje.

Business Strategies, B2B Marketing

Strategic Marketing, Management, Marketing Tools