Basic

Prof. Dr. Stefan Detscher

Partner, Program Director Digital MBA & Study Programs, MBA Digital Management & Marketing an der HfWU

Stuttgart, Deutschland

Skills

Digitale Geschäftsmodelle
Digital Marketing
Digital Sales
Digitalstrategie
Digitale Transformation
Digitalisierung
online
internet
media
advertisement
technology
High-Tech
mobile
telecommunications
IT
Aufsichtsrat
Verwaltungsrat
Advisory Board Member
Beirat
Interimsmanagement
Managing Director
Geschäftsführer
Geschäftsleitung
CFO
COO
Unternehmensführung
strategy consulting
Coaching
Projektmanagement
M&A
Venture Capital
Business Angel
entrepreneur
start-up experience
Post-Merger-Integrationen
PMI
Organisationsentwicklung
digital performance management
sales strategy
CRM
Produktmanagement
Innovationsmanagement
digital strategy
online marketing
performance marketing
Digital marketing
lead generation
Online Marketing
SEM
Google AdWords
SEO
Social Media Marketing
e-commerce
smart energy
smart home
connected home
Vermarktung
Vertrieb
Digital
Joint Venture
Social Media

Timeline

Professional experience for Stefan Detscher

  • Current 2 years and 10 months, since Sep 2018

    Program Director Digital MBA & Study Programs

    MBA Digital Management & Marketing an der HfWU

    The executive Digital MBA & study programs have the goal to further qualify professionals regarding digitization and to develop new digital talents in parallel to their full-time jobs. The faculty of the MBA consists of ten professors and comprises twenty highly experienced experts from all major fields of digitization. Currently, more than 70 students are enrolled in four semester classes.

  • Current 3 years and 3 months, since Apr 2018

    Professor

    Hochschule für Wirtschaft und Umwelt Nürtingen-Geislingen

    Faculty of Business Administration and International Finance; Focus Areas: Digital Marketing, Digitalization of Sales and Customer Service, Digital Transformation, Digital Business Models, Digital Business Management, Entrepreneurship, Start-Up Management and Agile Management & Leadership; Managing Director of the Digital Business Institute and Program Director of the Digital MBA & Study Programms at HfWU.

  • Current 9 years and 10 months, since Sep 2011

    Non Executive Board Member

    tado GmbH

    tado° is a tech company bringing Internet of Things into the Cleantech Market. It offers app-based smart heating and cooling solutions. Major investors are Target Partners, Shortcut Ventures, Inven Capital and Siemens Venture Capital. Myself supported the founders in the early phase of the company and became later on an advisory board member.

  • 2 years and 8 months, Aug 2015 - Mar 2018

    Geschäftsführer Ströer Online Marketing

    Ströer Gruppe

    COO for the online marketing solution business for SMB customers incl. the subsidiary Omnea, a directory aggregator

  • 5 years and 8 months, Aug 2012 - Mar 2018

    Geschäftsführender Gesellschafter

    RegioHelden GmbH

    RegioHelden is a leading provider of local online marketing services, which we built up to >270 employees and exited successfully to the stock-listed STRÖER Media group. I headed the areas of Campaign Management (SEA, SEO, FB, Banner, Mobile), Webdesign/-text, Customer Service, Key Account Mgm., Controlling, Finance & HR. Earlier, I scaled up the sales organization incl. the lead management function. Furthermore, we acquired and integrated the listing services provider Omnea and ReachLocal Germany.

  • 2014 - 2016

    Vizepräsident des Verwaltungsrates

    AZ RegioHelden AG

    AZ RegioHelden has been the joint venture of RegioHelden Germany and the leading Swiss stock-listed media house AZ Medien AG. Myself drove building up the joint venture and served as deputy chairman of the board of directors.

  • 2010 - 2012

    Vice President Product, Strategy & Business Development

    tyntec GmbH

    tyntec is a leading PE-owned technology and mobile interaction company with a global presence in the US, UK, Singapore & Germany. Lead investors were HarbourVest and Iris Capital. Myself has been member of tyntec's executive management board and has been responsible for corporate strategy & development, M&A, strategic cooperations, market & competitor strategy, business development, product strategy & development, product management, product marketing, innovation management and patent affairs.

  • 2009 - 2010

    Project Manager

    Roland Berger

    Member of the InfoCom practice group (IT, Telco, Mobile & Media); 5th of 7 ranks of full-time professionals in firm

  • 2004 - 2009

    (Senior) Associate/ Projektleiter

    A.T. Kearney GmbH

    Member of the Communications, Media and High-Tech practice group; 3rd of 6 ranks of full-time professionals in firm

  • 2007 - 2008

    Co-Founder/ Investor/ stv. Vorsitzender des Aufsichtsrats

    Bellpepper Mobile AG

    Mobile solution and device provider

  • 2002 - 2003

    Berater auf Zeit / Praktikant

    Roland Berger Strategy Consultants GmbH

  • 2002 - 2002

    Junior Analyst / Intern in Mid Cap M&A

    Deutsche Bank AG - DB Consult GmbH

  • 2001 - 2001

    Summer Analyst in Portfolio Management

    Commerzbank AG - Montgomery Asset Management LLC

  • 2001 - 2001

    Praktikant

    Daimler AG

Educational background for Stefan Detscher

  • 6 months, Oct 2015 - Mar 2016

    Entrepreneurship

    DHBW Karlsruhe

  • 4 years and 11 months, Jan 2013 - Nov 2017

    Business Administration

    Steinbeis Hochschule - SIBE, Berlin/ Herrenberg

  • 2007 - 2009

    Strategic Management

    Technische Universität Hamburg-Harburg

    External doctorate thesis on Strategic Cost Management

  • 2003 - 2003

    Finance

    London School of Economics and Political Science (LSE), London

  • 2002 - 2003

    Management/ Finance

    Skema Business School (Grande École), Sophia-Antipolis, France

  • 2000 - 2004

    International Business Administration

    European Business School (ebs) Schloss Reichartshausen, Oestrich-Winkel

Languages

  • German

    First language

  • English

    Fluent

  • French

    Fluent

  • Spanish

    Intermediate

Wants

Praxispartner für unser neues MBA-Programm "Digital Management & Marketing"
Dozenten
Gastdozenten
Aufsichtsratsmandat
Verwaltungsratsmandat
Beiratsmandat

Interests

Private equity
venture capital
media
online
advertisement
telecommunications
mobile communication
Baden-Baden
golf
skiing
smart home
SEM
SEO

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