
Susanne Wöllecke
Fähigkeiten und Kenntnisse
Werdegang
Berufserfahrung von Susanne Wöllecke
- Bis heute 5 Jahre und 6 Monate, seit Feb. 2020ClimatePartner
IT Integrations / Mobility & Travel Services
o Projektmanagement Vertrieb / IT Integrationen
o Carbon measurement, reduction and offset concepts o Fleet analysis & impact of environmentally friendly technologies o Analysis of user choice for sustainable mobility services
- 1 Jahr und 8 Monate, Nov. 2015 - Juni 2017
Sr. Manager Business Analysis, Global Marketing Operations
Symantec Deutschland GmbH
o Driving global alignment of marketing performance metrics o Delivering global marketing reviews with actionable insights for GEO and campaign management - Sales Pipeline Analysis and Marketing Contribution to Sales Pipeline - Marketing conversion rates, pipeline creation and velocity, return on marketing investment o Developing dashboard concepts for digital, channel & event marketing o Close cooperation with functional stakeholders incl. sales operations, finance
- 6 Jahre und 7 Monate, Apr. 2009 - Okt. 2015
Sr. Manager Business Analysis, EMEA Marketing Planning & Strategy
Symantec Deutschland GmbH
Building a data driven marketing organization and planning methodology: o Dashboard Design (Xcelsius, QlikView) & trainings o Development of predictive modelling SiriusDecisions award 2012). o Customized insights for marketing leaders, field & functional teams. Introducing a KPI & metric concept for field, channel and campaign marketing. o Standardizing quarterly marketing reviews and insights o Sales Pipeline Analysis o Marketing contribtion, conversion rates, return on marketing investment
- 11 Monate, Apr. 2008 - Feb. 2009
Sr. Manager, EMEA SMB Campaigns Manager, EMEA Enterprise Marketing
Symantec Deutschland GmbH
o Planning, budgeting, communicating, executing and reviewing EMEA SMB campaigns o Cooperating with global functions to adapt campaign blueprints for EMEA audiences. o Managing external telemarketing as well as internal digital marketing execution.
- 4 Jahre, Apr. 2004 - März 2008
Sr. Manager, Marketing Operations, EMEA Enterprise Marketing
Symantec Deutschland GmbH
o Quarterly Marketing Review concept incl. high level metrics tracking o Planning process review to support globalization of campaign development o Delivery of Marketing planbook on market tends & headroom analysis o Marketing finance liaison for budget management and team trainings o HR liaison for organization planning (title standardization, new hire trainings, awards) o Internal marketing communication and intranet rollout o EMEA input to global CRM roll-out project and campaign hierarchy review.
- 1 Jahr, Apr. 2003 - März 2004
Sr. Manager Commercial Market Marketing
Symantec Deutschland GmbH
Area of responsibility: Russia, Poland, Czech Republic, Hungary, South Africa, Israel, United Arab Emirates
- 5 Jahre und 1 Monat, März 1999 - März 2004
Marketing Manager Eastern Europe / Commercial Markets
Symantec Deutschland GmbH
04/03 – 03/04 Sr. Manager Commercial Markets (RU, PL, CZ, HU, ZA, ISR UAE) o Budget & HR responsibility Marketing & PR o Planning, execution for launches, campaigns, channel marketing, events, tradeshows and direct mail. o EMEA level website and collateral localisation strategy. 03/99 – 03/03 Marketing Manager Eastern Europe (RU, PL, CZ, HU) o Supporting Sales management o Marketing & PR o Hiring and managing direct reports o Eastern Europe website strategy and implementation.
- 8 Monate, Juli 1998 - Feb. 1999
Marketing Specialist Eastern Europe
Symantec Deutschland GmbH
- 6 Monate, Jan. 1998 - Juni 1998
Sales Coordinator South Eastern Europe
Informix Software
o Sales support, liaison with legal and partner marketing support
- 1 Jahr und 5 Monate, Aug. 1996 - Dez. 1997
Team Assistant Channel Sales Eastern Europe
Informix Software
o Supporting a multi-national sales team with sales admin & travel management
- 6 Monate, Feb. 1996 - Juli 1996
B2C Marketing Eastern Europe
Holsten-Brauerei AG
o Market Research Poland and various advertising projects Russia.
Ausbildung von Susanne Wöllecke
- Bis heute 7 Jahre und 7 Monate, seit Jan. 2018
Sustainability Management MBA
Leuphana Universtität Lüneburg
- 6 Monate, Juli 2017 - Dez. 2017
CSR Manager Fortbildung
Fundraising Akademie
- 1989 - 1996
Slawistik und Geschichte
Universität Hamburg
Sprachen
Deutsch
Muttersprache
Englisch
Fließend
Russisch
Gut
Französisch
Grundlagen
XING – Das Jobs-Netzwerk
Über eine Million Jobs
Entdecke mit XING genau den Job, der wirklich zu Dir passt.
Persönliche Job-Angebote
Lass Dich finden von Arbeitgebern und über 20.000 Recruiter·innen.
22 Mio. Mitglieder
Knüpf neue Kontakte und erhalte Impulse für ein besseres Job-Leben.
Kostenlos profitieren
Schon als Basis-Mitglied kannst Du Deine Job-Suche deutlich optimieren.