Svetlana Andreeva

Marketing planning and managing all corporate marketing functions for RCIS, EEU and MENA regions, including product launches, communications, brand management, advertising, digital marketing.

• A member of the Alinea Partners Business Consulting Network. Clients include Microsoft, Motorola Solutions, Dell, IBM, Deutsche Telekom, Insight, Convergys, NEC, Xerox and Avaya. • Alinea Partners G.m.b.H (HQ: Vienna. www.alinea-partners.com) is a strategic sales network. We work with our clients on strategies and programs for sales enablement, channel development and marketing. We have a team of multi lingual go-to-market experts as well as a global, multi lingual team buying agents.

• Strategic planning, development of marketing plan including offerings and routes to market. • Build footprint in highly competitive and diversified markets, develop and successfully implement customer tailored solutions for vertical markets and pursuing cross/up-sell opportunities. • Planning and execution of high-impact marketing campaigns to generate pipeline and drive revenues.

• Marketing campaigns planning and execution from concept to realization. • Lead budget allocation; align resources and funds according to business priorities. • Managing relations with partners and external vendors.

Master of Business Administration: General Management, Marketing & Competition Strategy, Project Management, Information Systems & Organizations Management

Marketing Management, Market Research, Information Technologies in Marketing, Communications, Economics, Customer Behavior