Thom Poole

Basic

is currently booked.

Until 2021, Global CSMO, savedroid AG

Telford, United Kingdom

Skills

Marketing
digital marketing
web design
business mentor
trainer
professor of marketing
NLP practitioner
SME solutions
Strategy
Project Management
Team Management
Entrepreneurship
Budgeting
Sales Management
creativity
Web Development
Email Marketing
EMEA
APAC
North America
writing
Mobile Internet
Mobile Marketing
Display Advertising
IT Security
Web Accessibility
Data Privacy
CRM
Analytics
Internet of Things
Branding
Europe
Public relations
B2B
Advertising
Management
MS Office
Websphere
SEO
Start-up

Timeline

Professional experience for Thom Poole

  • Current 2 months, since Aug 2021

    Head of International Marketing

    Ecobat Battery

  • Current 1 year, since Oct 2020

    Chief Marketing Officer (CMO)

    Hair Master Academy Ltd

    Online educational business for wig and hairpiece manufacture and fitting.

  • Current 1 year and 1 month, since Sep 2020

    CEO

    Astropatica Ltd

    Life coaching and educational start-up... more information soon

  • Current 1 year and 2 months, since Aug 2020

    CEO

    Hortus Medicus International Ltd.

    Herbal solutions business.

  • 1 year and 1 month, Jan 2020 - Jan 2021

    Global CSMO

    savedroid AG

    Savedroid AG is an award-winning German start-up cryptocurrency savings company. I was hired to build and develop the Marketing function from scratch, improve the advertising ROI and launch a range of new products into the marketplace, including opening new markets for the business within a highly regulated sector.

  • 14 years and 7 months, Jul 2005 - Jan 2020

    International Marketing Consultant, Interim Director & Entrepreneur

    Freelance, t/a Jack Marketing Solutions

    I established a consultancy initially to provide SME clients with digital transformation and outsourced integrated marketing solutions, ultimately working for multi-nationals. Clients included BA, Saudi Arabian Airlines, Barclays Bank, Shure Audio, HRG, amongst others.

  • 6 years and 1 month, Jun 2013 - Jun 2019

    Chief Marketing Technology Officer

    KlugTech

    Exploring Internet of Things opportunities – combining innovative suppliers and solutions to create new customer-centric products to combine with consumer and business products. I am developing a series of IoT patents with a focus on Security and usability. The systems are easily retrofitted to a wide range of buildings, for domestic, business, healthcare, transport, government, education and retail purposes - the focus is on secure usability.

  • 7 months, Apr 2018 - Oct 2018

    Partner Coaching Manager (Contract)

    Google Inc.

    I was engaged as part of the EMEA team to build the training/education function for Google. I created and delivered training courses/Train the Trainer courses in the UK, Ireland, Benelux and Nordics. I also designed, developed and delivered training for agency partners at entry level, expert practitioner level and thought-leader C-Level.

  • 7 months, Nov 2012 - May 2013

    Internet Marketing Director (Contract)

    Ebay International Marketing GmbH

    Engaged to manage the Growth Initiatives Team & Internet Marketing Innovations strategy. It was a 6-mth maternity cover contract that the company extended by 1 mth. Specialties:
Marketing, digital marketing, multinational; team management; display advertising; mobile marketing; mobile apps; website management; SmartTV; OEM; Real Time Bidding (RTB); video advertising; budgeting; recruitment; KPI; customer acquisition; ROI optimization; Center of Excellence; strategy development; B2C; analytics.

  • 10 months, Jan 2012 - Oct 2012

    International VP Sales & Marketing (Contract)

    Limelight Networks Inc

    Limelight Networks is a CDN and online video platform supplier to several of the world’s media and retail organisations. I was engaged as the company’s first international marketer for Online Video & Enterprise SaaS CDN products. Built the EMEA & APAC teams.

  • 1 year and 8 months, Oct 2009 - May 2011

    Marketing Director EMEA & APAC (Contract)

    Hostopia Inc

    (NYSE: DLX) Hostopia, owned by Deluxe Inc., is a leading provider of whitelabel SaaS, Web marketing hosting and email services designed for the SME/SMB market. Hostopia tried to expand into Europe, where I worked as the Outsourced Marketing Director for the International team with major accounts such as Vodafone, BT, CPW, TalkTalk, Telia Sonera, Yellow Pages Germany, Eircom, O2 Germany, T-Mobile (Austria) and Colt with the assistance of the excellent Hostopia EMEA sales team.

  • 1 year and 7 months, Sep 2009 - Mar 2011

    Visiting Professor of Marketing (Contract)

    Grenoble Graduate School for Business

    Taught the B2B Marketing course on the MSc in Marketing at the GGSB in Grenoble. Developed the lessons and evaluation for the MSc, delivering the course in-house to the final year students.

  • 1 year, Jun 2006 - May 2007

    Chief Digital Officer (Contract)

    London School of Business & Finance

    Outsourced consultancy work to lead and develop the Business School's Digital Marketing, eCommerce and e-Learning projects. I also designed, developed and secured accreditation for a Masters Degree in Digital Marketing – the first MSc in Digital Marketing in Europe. Specialties: Project-management; B2C; award winning website; international; e-Learning platform; marketing teambuilding; email marketing; database marketing; mobile marketing; SEO; PPC; strategy development.

  • 6 years and 6 months, Feb 1999 - Jul 2005

    Head of Web Portal Customer Interaction

    O2 plc

    (FTSE: MMO2) Responsible for overseeing and maintaining the customer journey throughout the Web-, WAP and Intranet sites, and enabling the shop to become Europe's largest eCommerce platform. Lead the development and integration of the portal and ecommerce registration on the UK, Irish, German and Dutch sites. I was a founding member of Genie (a British Telecom start-up that later became O2), in which I helped deliver advanced mobile data services.

  • 1 year and 5 months, Aug 1997 - Dec 1998

    EMEA Product Manager

    Black & Decker Europe

    (NASDAQ: BDK) Worked in the EMEA team to manage third party consumable products, then the troubleshooting for failing products. Specialties: Global product improvement; project management; B2B; B2C; product management; marketing; evaluated pending patents; cross-functional team management; collateral translation; implementation of local marketing; marketing collateral; marketing campaigns; packaging design; point of sale display development; new product development (NPD); manufacturing; logistics.

  • 4 years and 9 months, Aug 1992 - Apr 1997

    Global Product Marketing Manager

    Hilti AG

    Marketing role at the Hilti head office. Product manager for a range of new professional power tools, opening a new vertical market for Hilti in woodworking solutions.
 Strategic Marketing Controller: Matching & analyzing the marketing activities with the performance data, financials and strategies, including the first digital marketing strategy and an innovative new NPD process. Marketing Internship: Originally a 3-month contract, this was extended twice to 13-months in total.

Educational background for Thom Poole

  • 2 months, Apr 2018 - May 2018

    Computer Hacking Forensic Investigator

    e-courses

    distance learning course

  • 2 months, Apr 2018 - May 2018

    CISSP - Certified Information Systems Practitioner

    e-courses

    Distance learning course

  • 2 months, Mar 2018 - Apr 2018

    Certified Information Systems Auditor (CISA)

    e-courses

    distance learning course

  • 2 months, Mar 2018 - Apr 2018

    Data Security Compliance

    e-courses

    distance learning course

  • 3 months, Feb 2018 - Apr 2018

    Cisco 210-260 IINS Certified Network Associated Security

    e-courses

    distance learning course

  • 2 months, Feb 2018 - Mar 2018

    Cyber Security Awareness & Prevention

    e-courses

    Distance learning course

  • 1 month, Jan 2018 - Jan 2018

    Certified Ethical Hackers (CEH)

    e-courses

    distance learning course

  • 2 months, Jan 2018 - Feb 2018

    CompTIA Security+ SY0-501

    e-courses

    Distance learning course

  • 2 months, Jan 2018 - Feb 2018

    Cybersecurity

    e-courses

    Distance learning course

  • Current 5 years and 3 months, since Jul 2016

    Smart Cities

    The Open University

  • 2 months, May 2016 - Jun 2016

    Cybersecurity

    The Open University

  • 2 months, May 2016 - Jun 2016

    Internet of Things

    Kings College, London

  • 1 year and 5 months, May 2002 - Sep 2003

    Marketing

    University of Glamorgan

    Digital Marketing, International Marketing

  • 11 months, Feb 1999 - Dec 1999

    Marketing

    Chartered Institute of Marketing

  • 6 months, Sep 1991 - Feb 1992

    Marketing

    IUT Aix-Marseille, France

    Semester studying marketing & associated subjects in France, in French.

  • 3 years and 11 months, Sep 1990 - Jul 1994

    International Marketing Management

    Bournemouth University

    Languages, International Marketing, Marketing Communications, Theory of Marketing

Languages

  • English

    First language

  • German

    Fluent

  • French

    Intermediate

Wants

Looking for a senior international marketing role in a digitally progressive firm worldwide
Connect with other IoT innovators
Funding/partnerships within the IoT sector

Interests

Marketing
photography
classic cars (MGB)
football
tennis
skiing
travelling
writing
gliding

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