Tomas Tetur

Data management (data mining, segmentation and utilization of customer data, evaluation of promotional activities, reporting), CRM-activities – preparation and realization of various online and offline promotional activities (newsletter campaigns, Direct Mail campaigns, setting of marketing actions for shops network), creating reports for company management, controlling, data analyses (usage of Web Analytics tools Google Analytics and Webtrek).

IT support for internal organizational employees as well as for external customers in German, English, and Czech language. Main areas: MS Office Suite, SAP systems, RAS (Remote Access Services), maintenance of corporate intranet portal, restore services, maintenance of operating systems (Windows 7/8/XP).

Primary and secondary data collection (data mining) and analysis in the sphere of quantitative marketing research in the various business markets: automotive market, media etc.

Retail banking product selling, business administration and reporting, customer services, processing and billing of cash transactions, supporting the activities of the branch executive: representation at industry fairs, participation on marketing and PR campaigns.

Consecutive two-year master’s study in English

Five-year master’s degree study of marketing and business, completed with the master thesis and academic degree of Engineer of Economics (Ing.).