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Urooj Damani

Bis 2023, Associate Brand Manager, edenrobe
Berlin, Germany

Skills

Marketing-Kommunikation
Content Marketing
Social Media Marketing
Branding
Marketing
Marketing management
Social Media
Strategisches Marketing
Marketingplanung
KPI
Market Research

Timeline

Professional experience for Urooj Damani

  • 2 years and 1 month, Jan 2021 - Jan 2023

    Associate Brand Manager

    edenrobe

    - Cut costs by 20% via focused campaign ideas and minimized expenses. - Increased brand visibility by 50% via coordination with relevant partners. - Captured new markets and increased market share with targeted marketing strategies. - Secured brand collaborations, retaining existing customers and attracting new ones. - Enhanced sales by optimizing marketing strategies and addressing gaps. - Aided product design with competitor research and market trends. - Improved marketing performance by analyzing KPIs.

  • 2 years and 2 months, Dec 2018 - Jan 2021

    Social Media Marketing Specialist

    edenrobe

    - Executed campaigns across digital platforms for strong brand visibility, achieving high reach and engagement. - Developed digital content plans for effective promotional communication. - Managed digital media buying and planning, leading to positive reach, engagement, recall, and sales. - Analyzed KPIs and reported on campaign performance and ROI. - Assisted in the designing of social media assets. - Moderated social media comments and provided copywriting to support brand strategies.

  • 2 years and 5 months, Aug 2016 - Dec 2018

    Digital Marketing Executive

    Brandians

    - Prepared customized proposals with multiple marketing options. - Generated content for client’s social media pages (Facebook and Instagram). - Prepared strategy calendars for clients. - Produced content for clients' websites. - Maintained blogs and posted articles. - Worked in coordination with the SEO department.

  • 3 months, May 2016 - Jul 2016

    E-Commerce Intern

    Al Rahim Group of Companies (KAPRAY)

    - Responded to customer queries

  • 2 months, Feb 2016 - Mar 2016

    Marketing and Research Intern

    Learning Minds Group

    - Developed strategies for marketing. - Provided suggestions on training content.

  • 10 months, Jun 2015 - Mar 2016

    Freelance Content Writer

    Luminative Solutions

    - Produced articles and blogs for different websites.

Educational background for Urooj Damani

  • 1 year and 11 months, Sep 2016 - Jul 2018

    Masters of Business Administration (Marketing)

    Institute of Business Management

  • 3 years and 11 months, Sep 2012 - Jul 2016

    Bachelors of Business Administration (Marketing)

    Institute of Business Management

Languages

  • German

    Intermediate

  • English

    Fluent

  • Urdu

    First language

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