Veronika Vasileva

• Owns EMEA LoB manufacturing partner portfolio, driving revenue impact through GTM planning, co-sell execution, and solution development • Owns partner industry strategy & business planning across priority markets • Responsible for closing partner coverage gaps by recruiting new industry partners • Recognized thought leader in industrial AI, leading Agentic AI hackathons and customer factory tours across Europe to accelerate partner solution validation.

• Achieved 150% growth in AWS partner-originated EMEA IoT business through targeted partner development, ecosystem acceleration and partner-led GTM initiatives • Built C-level executive relationships with AWS partners for joint IIoT industry engagements • Created industry-aligned strategy for Industrial IoT & Edge partner solutions in EMEA, focusing on process and discrete manufacturing and sustainability • Coordinated 6 AWS teams to launch virtual enablement initiative, upskilling 900+ partner employees

• Oversaw delivery of 4 strategic collaboration agreements (SCAs) with AWS partners, each exceeding $150M+ in annual revenue commitment • Managed strategic alliances with AWS SI and ISV partners across EMEA, including Fastweb (Italy), Swisscom (Switzerland) and Bosch (Germany), combining partner management, KPI-based planning, regular performance reviews (MBRs, QBRs), sales enablement and technical guidance to drive pipeline and revenue

• Led cross-functional project delivery teams for IoT engagements with major enterprise customers such as McLaren, ThyssenKrupp, Aston Martin, Bayer, Philips Healthcare, and KONE • Managed a project portfolio worth an estimated €49M total contract value, coordinating technical and commercial stakeholders to meet delivery and commercial milestones • Delivered time-sensitive new product development projects

• Delivered 10+ IoT market intelligence projects with analysts including Gartner and Analysys Mason, informing company strategy and board-level decisions • Led the 3G Network Sunset Program (critical company-wide project), coordinating cross-functional stakeholders and risk mitigation plans

• Developed a customer service policy and business process optimization strategy • Responsible for customer relations, incident- and access management of strategic European, Asian, and global business clients • Setup of operation processes for customer relationship and IT support • Implementing a strategy of moving the project activities to a line function • Actively involved in implementation of e-learning tools

• Actively involved in a project for SEO of a British e-commerce shop • Created and published marketing glossary for the annual MARCOM meeting • Executed regular web analysis and reporting • Web content management of the German and British online shops via Magento

• Migration of web content in the Infineon CMS for creation of product pages • Analysis of the relevant web content to be included in the official company product pages • Ongoing maintenance of web pages • In-depth data analysis and product pages advisory • Web content development

• Established and maintained long-term relationships with key partners and media agencies • Undertook key responsibilities for online marketing campaign management and evaluation • Responsible for the development of the corporate social media strategy • Responsible for creation and evaluation of Google display advertisement campaigns

• Implementation of mobile plans and tariffs • Administrative support and data administration • Business development support

A two-year program combining economics, management studies, social sciences, entrepreneurship and technology

Finance, Currency market; Financial analysis, Knowledge management

A four-year Bachelor’s program covering consumer behavior, statistics, digital marketing, PR, and brand strategy