Vladimir Balashov

Achievements: the company has become profitable as a result of 2015 Increased turnover from incoming (marketing) leads in 5.9 times (2015 vs 2014, with the same budget) Attracted key media partners - Vedomosti, Snob, The Moscow Times, Interfax, Expert etc.

Marketing and PR strategy development and implementation, budget management, people management Increased turnover on +100%. Increased share of region in global business to 60% Generated 90% of leads, increased q-ty of registrations (b2b) in 8 times, decreased costs per lead in 23 times 100+ free articles in major federal and online media – Forbes, Vedomosti, Kommersant, Cossa, Roem etc. #6 in a chart of best startups by «Secret Firmu»; SaaS-award «Clouds 2013»; «Project of the year» TheNextWeb

Developed brand and marketing strategy of the major Russian mobile advertising network. Managed all marketing activities to promote the company in Russia and CIS.

Managed all marketing activities to promote the online international project in Russian market. Online marketing: Internet promotion (seo; sea; digital; cpa) Off-line marketing: atl; btl; partner’s program; POSm production, special offers Communications: PR & Social Marketing & WOM Managed crm, smm, seo and pr specialists. Coordinated marketing efforts with colleagues in Berlin HQ.

Developed business of the biggest North American marketing agency GLOBALTEAM Inc. in Russia-CIS. Implemented market research, defined target market and planned business development strategy Managed relationships with customers from the first contact through all the project stages (b2b) Developed strategies and solutions for clients (FMCG, IT, Banking, Electronics and Premium Alcohol) Achievements: attracted key clients (major brands with budgets $50k – $4kk).

Launched and developed new high-tech product (casual console, Japanese Corp. Nintendo) in Russia.

Marketing and business development