Wido Falkenstein

Circle K, former Statoil Fuel & Retail and part of the Couche-Tard family, is a global convenience retailer operating stores from Canada to Indonesia. In my current position, I deliver communication guidelines and campaign toolkits for food and coffee concepts in Europe and North America.

As Senior Specialist Convenience Marketing, I successfully supported the pilot and roll-out of different concepts in Europe.

Deli2go is Shell’s own-label food and coffee to-go brand which is offered in their Select stores across 18 countries. My responsibility was to grow the brand and its relevance to surprise and delight Shell’s retail customers in order to attract and retain them, working on the development of strategies and their implementation.

In my position as Global Assistant Brand Manager, I have supported the implementation and roll-out of the brand across several countries.

theprintspace is a professional photographic print studio with an integrated gallery offering printing, mounting and framing services. As Marketing Executive, I was responsible for developing and executing both online communications and digital marketing strategies to increase awareness of the company's studio and eCommerce site in UK and DE.

Far Eastern Consulting provides professional know-how to companies who seek to succeed in operating and expanding a business in China. During my internship with Far Eastern Consulting, I have supported project coordination and international recruitment.