Yves Wilken

Positively Marketing. Fiercely Independent.

Selbstständig, Marketer, YOWfactor
Berlin, Deutschland

Fähigkeiten und Kenntnisse

savvy
motivation
curiosity
savvy (grips)
curiosity (neugierde)
flexibility (flexibilität)
languages (sprachen)
international experience (auslandserfahrung)
leadership experience (führungserfahrung)
crm
customer relationship management (kundenbeziehungs
account management (kundenservice)
sem
search engine marketing (suchmaschinenmarketing)
sea
search engine advertising (suchmaschinenwerbung)
seo
search engine optimization (suchmaschinenoptimieru
online marketing
digital marketing
e commerce
b2b experience (b2b erfahrung)
sap r3
sap bw
sap business one
siebel crm
google analytics
google adwords
moz analytics
oxid eshop
wordpress
B2B Marketing
Key Account Management
Germany

Werdegang

Berufserfahrung von Yves Wilken

  • Bis heute 4 Jahre und 7 Monate, seit Jan. 2021

    Marketer

    YOWfactor

    Technology-Savvy Marketer With Entrepreneurial Spirit.

  • 1 Jahr und 8 Monate, Juni 2019 - Jan. 2021

    Account Director at deep digital (Germany)

    deep digital GmbH (ehemals media makis gmbh)

    − In charge of acquiring new business and innovating the agency's business models − Responsible for growing client revenue and developing a new location in Berlin − Consulting companies on their digital strategy and how to advance their marketing initiatives with suitable technology

  • 1 Jahr und 7 Monate, Nov. 2017 - Mai 2019

    Team Lead Marketing at ACID21 (Germany)

    ACID21 GmbH

    − Responsible for growing marketing revenue and expanding marketing expertise − Leading a team of digital marketing experts in satisfying client expectations and delivering a superior customer experience − Consulting clients on their digital strategy and how to implement KPI-based marketing campaigns − In charge of acquiring new clients and representing the agency in pitches

  • 2 Jahre und 4 Monate, Juli 2015 - Okt. 2017

    Senior Digital Marketing Manager at spacedealer (Germany)

    spacedealer GmbH

    − Key Account Manager with responsibility for 7-figures marketing budgets − Leading a team of digital marketing experts in satisfying client expectations and delivering a superior customer experience − Consulting clients on their digital strategy and how to implement KPI-based marketing campaigns − In charge of acquiring new clients and representing the agency in pitches − Recruited, appointed and integrated new staff

  • 2 Jahre, Juli 2013 - Juni 2015

    Freelancer

    Qualification and support of founders in Digital Marketing

  • 1 Jahr und 8 Monate, Nov. 2011 - Juni 2013

    Online Marketing Manager VITAdisplays (Germany)

    VITAdisplays International Holding GmbH

    Responsible for all marketing activities of VITAdisplays International Holding GmbH especially Online Marketing and Search Engine Marketing.

  • 4 Monate, Mai 2011 - Aug. 2011

    Branch Manager NOVOTERGUM Kassel (Germany)

    NOVOTERGUM AG

    Head of the NOVOTERGUM Kassel branch in Germany with managerial responsibility for employees and turnover.

  • 2 Jahre und 2 Monate, Juli 2008 - Aug. 2010

    Branch Manager MEWA Toussieu (France)

    MEWA Textil-Service AG & Co. Management OHG

    Head of the MEWA Toussieu branch in France with 15 employees and responsibility for an annual turnover of 5 million euro including signing power.

  • 3 Monate, Apr. 2008 - Juni 2008

    Assistant to the Management MEWA Binche (Belgium)

    MEWA Textil-Service AG & Co. Management OHG

    Assistant to the management at the MEWA Binche subsidiary in Belgium. Supported the managing director in the operational leadership of the subsidiary - focussing on the customer service department - as well as conducted projects autonomously.

  • 2 Jahre und 7 Monate, Sep. 2005 - März 2008

    Assistant to the Management MEWA Manching (Germany)

    MEWA Textil-Service AG & Co. Management OHG

    Assistant to the management at the MEWA Manching subsidiary in Germany. Supported the managing director in the operational leadership of the subsidiary - focussing on the customer service department - as well as conducted projects autonomously.

  • 9 Monate, Dez. 2004 - Aug. 2005

    Assistant to the Management Bremen Marketing (Germany)

    Bremen Marketing GmbH

    Assistant to the management of Bremen Marketing in Germany. Supported the managing director in operational tasks and touristic projects.

  • 3 Jahre und 2 Monate, Nov. 1999 - Dez. 2002

    Project Assistant PROJECT M (Germany)

    PROJECT M GmbH

    Provided assistance to various city and destination marketing projects. Conducted market research surveys by telephone and face-to-face.

  • 3 Monate, Nov. 2001 - Jan. 2002

    Intern Group Marketing Department TUI (Germany)

    TUI AG

    Intern in the Group Marketing Department and part of the Strategic Brand Management Team.

  • 3 Monate, Aug. 1999 - Okt. 1999

    Intern Corporate Planning/Market Research Department DER (Germany)

    DER Touristik GmbH

    Intern in the Corporate Planning/Market Research Department.

  • 10 Monate, Sep. 1998 - Juni 1999

    Call Center Agent CUSTELA (Germany)

    CUSTELA Customer Service Telefon Agentur GmbH

    Call Center Agent for inbound and outbound telemarketing.

Ausbildung von Yves Wilken

  • 6 Monate, März 2014 - Aug. 2014

    Media Design & Web Development

    cbm GmbH - Computer, Bildung, Medien

    Media Design including Adobe Creative Suite (Photoshop, Illustrator, InDesign) | Web Design including HTML 5/CSS 3, Adobe Dreamweaver as well as Content Management with WordPress | Web Programming including PHP, MySQL and JavaScript

  • 8 Jahre und 2 Monate, Okt. 1995 - Nov. 2003

    Business Administration

    Leuphana University Lüneburg

    Academic degree: M.B.A. (Diplom-Kaufmann) | Final grade: 1,91 (on a scale of 1 to 4, with 1 being the highest; ~ 3,6 GPA) | Thesis: “Brand-orientated management - Controlling brand equity with the Balanced Scorecard"; grade: 1,7 (on a scale of 1 to 4, with 1 being the highest; ~ 3,7 GPA)

Sprachen

  • Deutsch

    Muttersprache

  • Englisch

    Fließend

  • Französisch

    Fließend

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