
Zhenya Zhelyazkova
Fähigkeiten und Kenntnisse
Werdegang
Berufserfahrung von Zhenya Zhelyazkova
- Current 10 years and 4 months, since Feb 2016
Media Planning Specialist/ Media Analyst
TravelCLICK
- online media recommendations - inception through optimization to results - Analyze and interpret data to align campaigns with client's business strategy - SEM & DRM campaign management, monitor performance to meet client's goals - Campaign optimization: maximize ROI thus increase Revenue Value vs. Budget Spent - Campaign creation and optimization using Google Analytics, Adwords, DoubleClick Ad Exchange, Yandex, and Marin Software features and best practices.
- 3 years and 6 months, Aug 2012 - Jan 2016
Media Onboarding Manager EMEA
TravelCLICK
Media marketing and advertising development for an industry leader in revenue generating solutions for hoteliers - strategic GDS media, paid search and digital marketing strategies for high-value hotel clients globally - Consult with hotel clients to successfully launch media campaigns across multiple channels within defined SLAs - Build and maintain client relationships to ensure customer retention and satisfaction
- 8 months, Jan 2012 - Aug 2012
Marketing Analyst, GDS / Retention Specialist - Eastern Europe
TravelCLICK
Covering the Eastern Europe Region; retaining clients by building strategy and negotiating with them. Sales activity via telephone to the customers. Preparation of weekly, monthly reporting. ROI analysis for GDS and prefered placement products.
- 9 months, Jun 2011 - Feb 2012
Contract Sales Support Manager / Return on Investment Specialist, GDS
TravelCLICK
Providing support to the International Sales Team and to our customers in order to achieve the International Sales Team’s goals as well as offering a dedicated support to our International Sales Force for the activities resulting in the generation of revenue/sales. - Creation and coordination of Bundle Contracts for Melia Sol, Hyatt, Mandarin Oriental - ROI analysis for GDS and prefered placement products
- 2 years and 2 months, Jan 2009 - Feb 2011
Kundendienst
Academia Press/ Studenten-Presse
Kundendienst: Kundenbetreung, Beratung am Telefon, Bearbeiten von Dokumentation
- 3 months, Apr 2009 - Jun 2009
Praktikantin bei Frizz Das Magazin
Frizz Das Magazin, Heidelberg
Composing target-group-specific items, book reviews
- 1 year and 5 months, Jul 2007 - Nov 2008AH Akademie für Fortbildung Heidelberg GmbH
Project Assistant
Organisation von Fortbildungsseminaren
Ausbildung von Zhenya Zhelyazkova
- 7 years and 3 months, Oct 2003 - Dec 2010
Sprachwissenschaft/ Literatur/ Öff.Recht
Ruprecht-Karls-Universität Heidelberg
Sprachwissenschaft, Literatur, Öffentliches Recht (Megisterarbeit: Das mentale Lexikon bei Erwachsenen)
- 4 years and 2 months, Sep 2000 - Oct 2004
Germanistik
University St. Kyrill and Methody in Veliko Tarnovo, Bulgaria
Deutsche Linguistik und Literatur
Sprachen
German
C1 (Fließend)
English
C1 (Fließend)
Spanish
C1 (Fließend)
Russian
B1-B2 (Gute Kenntnisse)
bulgarisch Muttersprache
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