christian waitzinger

As Executive Creative Director, I oversee the entire Experience & Design Capability operationally and provide creative leadership for all customer experiences with a focus on Service Design, Systems- & Commerce Design, Product Design, Spacial Design and Content Experience.

As Executive Creative Director I lead brand services and experience design for Continental Europe and oversee strategy and creative execution for all customer experiences and digital campaigns. I apply user-centered research and design thinking best practices to SapientNitro’s business and focus on defining strategies and approaches for the evolution of customer experiences, and impact that emerging technology will have across types of customer interactions, products, and services.