Akos Fulop

Manage and deliver actionable insights that drive sales and customer loyalty by efficiently analysing behavioural data. Analysing the retailer database using the full suite of dunnhumby technical tools (SQL, Python, Excel, SAS and internal tools) to create timely, relevant and actionable insights. Effectively managing projects, tasks and stakeholders to ensure that projects are delivered on time, within budget and to brief specification whilst ensuring minimal downtime and maximum utilisation.

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Providing valuable insights into customers' behaviour and preferences at various stages of their relationship with Auchan. Analysing customers’ behaviour in and out store to identify their preferences and tailor personalized offers to individual customers. By correlating customer purchase history with exposure to marketing campaigns, provide insights into the effectiveness of sales and marketing campaigns.