Alejandro Juguera Fernández

Responsibilities: • Development of corporate-level standardized PowerBI reports used by 150+ users to support Sales and Marketing decision-making. • Delivered ad-hoc analysis and insights that support executive decisions, including GTM strategies, customer retention and campaign performance. • Led AI adoption within a 6-person Data Services team by creating internal assistants and fostering daily use. • Data modelling and DWH development with SSMS, Azure and GitHub data stack.

Responsibilities: • Support to business function areas of procurement, marketing, sales and pricing to execute cross-departmental projects. • Processing, analysis and visualization of end-to-end data. • Delivering trainings on digital marketing and SaaS platforms topics, as well as promoting data culture awareness. Key achievements: • Unified reports in a unique point of truth: Consolidated data from Google Analytics 4, Facebook , Criteo and other organic sources into a single source of truth in Power BI.

Engineering Trainee at the A350 Industrial Performance Department: • Visual Stream Mapping digitalization, management and design • Project Management support • KPI’s digitalization, reporting and daily update • Cockpit and PDCA monthly update

Internship at the Production Department: • Stocks and inventory management • SAP IT tool in the Production Module (Stock review, parts list) • Machine folder content and risk assessment of production lines update • Total productive maintenance of production lines management • Daily Production Plan Update

Internship at the Energy Department

Team Leader at the Nintendo Switch Tour Spain

Product Expert Staff at the Samsung Galaxy Studio Madrid

Internship at the Economy and Industrial Organization Department

- R basics - Visualization

Erasmus+ Programme Exchange