Alexandra Rodrigues

Selbstständig, Marketing Manager, Independent Professional
Lisbon, Portugal

Fähigkeiten und Kenntnisse

Marketing Management
Digital Marketing
Events and Sponsorship Management
International and multicultural experience
Budget Management
Product Management.

Werdegang

Berufserfahrung von Alexandra Rodrigues

  • Current 15 years and 10 months, since Aug 2010

    Marketing Manager

    Independent Professional

  • 1 year and 2 months, Jun 2009 - Jul 2010

    Associate Director - Marketing Department

    Banco Finantia´s Group

    Management of online communication with a focus on the practices of Search Engine Optimization and Online Reputation Management: Development and coordination of company websites; Design of Google Adwords and Adsense campaigns; Management of offline communication, in addition to online and mandatory publications; Development and coordination of events, particularly in the Private Banking area; Development of E-Newsletters and e-marketing campaigns.

  • 10 years and 5 months, Jan 1999 - May 2009

    Associate Director – Marketing Department

    Sofinloc, IFIC, SA

    Creating, implementing and managing the annual Loyalty Campaigns, according to the business development strategy (B2B); Selection, coordination and technical support of loyalty events to implement: • Travel incentives (group), • Conferences, meetings, seminars; Creation, implementation and management of Tactical Campaigns to correct production punctually (B2B); Coordination of creative graphic material support to campaigns (Outbound and Inbound): • Liaison with Marketing and Publicity Agencies...

  • 1 year and 3 months, Oct 1997 - Dec 1998

    Production Assistant - Corporate Finance

    Finantia Corretora

    Coordination and preparation of reports, proposals and presentations to the evaluation projects and mergers in progress. National and international contacts.

  • 1 year and 10 months, Sep 1995 - Jun 1997

    Administrative Assistant

    Unctad - Trainmar Project, Mozambique

    Operational coordination of the various seminars; Preparation of supporting documentation and teaching aids used; Maintaining links with the set of local partners (UNDP and the Delegation of the EU - Angola and Mozambique, the Mozambique Railways) and international project (Port of Luanda, UNCTAD); Update, review, correction and translation of training manuals. During the last eight months - antenna of the project in Mozambique.

  • 1 year and 8 months, Jan 1994 - Aug 1995

    Administrative Assistant

    Pavese Consultores Mozambique

    Monitoring and overseeing the management of the business center of fish processing (Prestige Consultants Ltd); Logistic and administrative coordination of two units of industrial fisheries operating locally, a semi-industrial fishing unit and a fish processing unit.

  • 1 year, Jan 1993 - Dec 1993

    Managing Partner

    Set Travel Agency, Mozambique

    Constitution of the firm; Functional organization of the company, including assembly of the structure, public relations and contracts with suppliers; Raising and maintaining of the customer base.

  • 1 year, Jan 1992 - Dec 1992

    Head of Agency

    Sundown Travel Agency, Mozambique

    Constitution of the firm; Functional organization of the company, including assembly of the structure, public relations and contracts with suppliers; Raising and maintaining of the customer base.

  • 1 year, Jan 1991 - Dec 1991

    Executive Secretary

    Sage Consulting, Mozambique

    Organization and monitoring of processes at the level of the General Direction, the Planning and Development Direction, Sitel´s General Direction, the Division of Investment and Management, knowledge at the level of incorporation of companies; National and international contacts.

Ausbildung von Alexandra Rodrigues

  • 1 year and 11 months, Sep 2010 - Jul 2012

    Investment and International Strategies

    ISG

    Corporate strategy, International Finance, International Marketing, International Investment.

  • 2 years and 10 months, Sep 2007 - Jun 2010

    Marketing Management

    IPAM - The Portuguese Marketing School

  • 1 year and 10 months, Sep 1987 - Jun 1989

    Tourism and Languages Technician

    ISLA - Superior Institute of Languages

Sprachen

  • English

    C1 (Fließend)

  • Spanish

    B1-B2 (Gute Kenntnisse)

  • French

    B1-B2 (Gute Kenntnisse)

  • Portuguese

    C2 (Verhandlungssicher / Muttersprachlich)

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