Anke Pantel

Manage the development and execution of the global and regional strategic and tactical marketing programs for products and services aligned with the overall company goal/strategy. Support regional sales in achieving revenue targets by identifying current practices and emerging business trends. Create strategic brand development to optimise the look and feel of the company and the online presents.

Marketing Manager for the Oracle Marketing Cloud in the DACH region. The Oracle Marketing Cloud incl. Responsys, Eloqua and Blue Kai.

Online Marketing: in conjunction with Corporate Marketing conceive and deliver integrated cross channel (email, mobile, social, web and print-on-demand) marketing campaigns to Responsys customers and prospects in the Nordics & DACH regions but may also be at an EMEA level. Event Marketing: own Responsys events (exhibitions, seminars, partner conferences and customer forums) from their inception to completion in the Nordics & DACH regions (also EMEA level).

• Concept development and the performance of the High potential Development program • Customer care and Telephone Acquiesce

• Responsible for the complaints and the marketing logistic • Coresponsible for the tender work and the revise and development of the marketing material (flyer, brochure, customer letters) • Preparation of customer communication via internet and post • Update, administration and distribution of marketing activities/material • Coresponsible for the preparation/planning of meetings, seminar and customer arrangements.

• Responsible for the graphic task (layout of marketing products) and project campaign • Preparation of product pages, brochure, flyer, press release and announcer • Ad hoc communication tasks, Online marketing and PR • Work with CRM, events, campaign management, marketing plan and strategy, market analysis, project leader, budget management

• Responsible for the preparation of the project idea • Responsible for the project organisation, logistic and budget • Responsible for the events development, marketing material and contact to the newspaper and TV.