Anke Winter

Freiberuflich, Sole Proprietor / Einzelunternehmerin, wincom
Düsseldorf, Deutschland

Fähigkeiten und Kenntnisse

Marketing & Sales
Text
Marketing-Kommunikation
Vertrieb
Strategie
Konzeption
Werbung
journalistische Texte
PR-Texte
Werbetexte
Printproduktion
Grafikdesign
Segeln
Marketing
Management
Design
Verkauf
Öffentlichkeitsarbeit
Printmedien
Mediengestaltung
Werbeagentur
Layout
Akquise
InDesign
Adobe Photoshop
Führung
Kreativität
Führungserfahrung
Teamfähigkeit
Mehrsprachigkeit
Unternehmerisches Denken
innovativ
Verbindlichkeit
Zielorientierung

Werdegang

Berufserfahrung von Anke Winter

  • Bis heute 23 Jahre und 3 Monate, seit Apr. 2002

    Sole Proprietor / Einzelunternehmerin

    wincom

    • following are excerpts of my professional experience & projects as a freelancer – working under the brand "wincom" since 2002

  • 9 Jahre und 10 Monate, Apr. 2015 - 2025

    President SKN e.V.

    SKN Segelkameradschaft Niederrhein e.V.

    • President of SKN e.V. (Charitable Sailing Association) • skipper of 48ft sloop TEAMSPIRIT sailing ø 500 NM/year • Board Member since 01.2009 • Member since 1975

  • 13 Jahre und 8 Monate, Mai 2011 - Dez. 2024

    Freelance: Editor, Acquisition/Sales, Layout, Photography, Print Production

    LOOXX*_Messemagazin

    • created “ICMA”-award-winning cover effects (e.g., optic, haptic, olfactory), secured 100% sponsoring • attracted new target groups with new sections • interviewed, created texts & layouts & finalized ø 50% of all pages • developed promotions, constantly updated social media • secured deadlines, collaboreted with publisher, team, freelancers, PR & press agencies, photographers & printers • managed ø 30 (inter)national advertisers per issue • achieved ø 8% personal sales growth in each of 25 issues

  • 4 Jahre und 1 Monat, Mai 2015 - Mai 2019

    Editor (DE/EN), Art Director, Layout, Production – for "essentials" magazine

    TÜNKERS Maschinenbau GmbH

    • developed the title “essentials”, logo & layout design for a bilingual corporate lifestyle magazine as complement to product catalog for annual international symposium (up to 6.000 copies) • focused content & special cover effects on the respective motto • answered directly to the CEO, co-worked with cross-functional department leaders and external partners • all 5 issues received great appreciation & demanded reprints

  • 20 Jahre und 1 Monat, Jan. 1999 - Jan. 2019

    Chairman of IHK Audit Committee / Vorsitzende eines IHK Prüfungsausschusses

    IHK Düsseldorf

    • conducted ø 50 audits/year

  • 5 Jahre und 5 Monate, Sep. 2011 - Jan. 2017

    Acquisition/Sales/Space Marketing (400m2) & Exhibitor Service – for "boot"

    Messe Düsseldorf GmbH

    • Acquisition/Sales/Space Marketing (400m2) & Exhibitor Service for the special luxury lifestyle area “boot blue motion lounge” • answered directly to the “boot Director”, collaborated with the internal sales, protocol & media departments as well as external advertising, event & trade fair construction agencies • managed ø 15 (inter)national exhibitors per annual exhibition • achieved ø 13% personal sales growth per year across 6 trade fairs

  • 2 Jahre und 9 Monate, Aug. 2008 - Apr. 2011

    Editor, Acquisition/Sales, Layout, Photography, Print Production

    TOP Magazin

    • texts & layouts for own column “instants”, interviews & articles • co-worked with publisher, team, other local licensees, printer • attracted new target groups by developing new section “mobile” • managed ø 30 (inter)national advertisers per issue • achieved ø 15% personal sales growth in each of 11 issues

  • 2 Jahre und 6 Monate, Sep. 2004 - Feb. 2007

    Strategy, Concept, Layout, Text, Supervision of Execution – for "erdgas"

    E.ON Ruhrgas AG

    • sole winner of pitch against international advertising agencies – for "erdgas" image campaign • answered directly to the CMO & Marketing Director • supervised one other advertising agency • collaborated with photographer, E.ON Ruhrgas' & suppliers' employees & professional athletes as testimonials • first campaign to be adapted by all distribution suppliers • real “integrated communication” campaign • featured in the annual report 2005 as “a strong link”, “increasing the recognition value of the brand”

  • 7 Jahre und 4 Monate, Dez. 1994 - März 2002

    Managing Partner

    Fox Gesellschaft für Kommunikation mbH

    • Managing Partner/Geschäftsführende Gesellschafterin einer full-service advertising agency • managed clients: ALPINE, Delphi, EP:ElectronicPartner, NORD/LB, WACOM et al. • trained 4 generations of apprentices

  • 1 Jahr und 6 Monate, Juni 1993 - Nov. 1994

    Managing Director

    Fox Gesellschaft für Kommunikation mbH

    • extended the graphic design studio to a full service agency and state approved training company

  • 4 Monate, Feb. 1993 - Mai 1993

    Product Manager

    MÜLHENS KG

    • concurrent with position at GREY, Düsseldorf • managed brands: Priscilla Presley, Gabriela Sabatini

  • 3 Jahre und 5 Monate, Jan. 1990 - Mai 1993

    Account Manager

    Grey Worldwide GmbH, Düsseldorf

    • managed clients: HELLA, KRUPS, Lindt & Sprüngli, MÜLHENS, Teleclub et al.

  • 2 Jahre und 6 Monate, Aug. 1987 - Jan. 1990

    Management Assistant for Marketing Communication

    GREY Germany
  • 7 Jahre und 10 Monate, Aug. 1979 - Mai 1987

    Student / Schüler

    Theodor Fliedner Gymnasium

    • General University Entrance Qualification (Allgemeine Hochschulreife / Abitur)

  • 1 Monat, Juli 1986 - Juli 1986

    Trainee

    KRUPP Industries Ltd.

Sprachen

  • Deutsch

    Muttersprache

  • Englisch

    Fließend

  • Französisch

    Grundlagen

  • Italienisch

    Grundlagen

  • Spanisch

    Grundlagen

  • Latein

    -

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