Armand de Beer

As Non-Executive Director at oceanone, I support the company on strategic direction, product positioning, partnerships, and long-term growth. My focus is on helping shape the next stage of oceanone as an AI-powered platform for small businesses, bringing together website creation, managed WordPress, cloud hosting, e-commerce, and online bookings into one managed service.

Following my time as Founder of PressWHMCS, I transitioned into a Non-Executive Director role, supporting the company at a strategic level. My focus is on long-term direction, partnerships, product strategy, and governance, while supporting the leadership team as the business continues to grow within the WordPress and hosting ecosystem.

Sovereign AI video intelligence · Africa & international GTM · SelectUSA Defense 2026 winner • Own commercial strategy, product/roadmap commercialization, fundraising narrative, brand and market positioning, strategic partnerships, operations and international expansion. • Built the adoption case for Swiss on-premises AI video intelligence across defense, public safety, critical infrastructure, road safety, retail and hospitality. • Created and delivered the sovereign-AI and defense pitch that won SelectUS

Co-founded oceanone, an AI-powered platform that lets small businesses build and run their websites without technical overhead, bundling an AI website builder, managed WordPress and Google Cloud hosting, e-commerce, and online bookings into one managed service.

PressWHMCS bridges Pressable (by Automattic) and WHMCS, one of the world’s leading hosting automation platforms. As the official integration, we make it seamless for agencies to adopt Pressable’s outstanding hosting and unlock exclusive Automattic benefits. Our focus is on simplifying provisioning and empowering agencies to deliver exceptional WordPress experiences with ease.

SWIFT17 · IT division of SWIFT Group (family office / real-estate group). Managing Director for IT (Geschäftsführer) for the SWIFT17 GmbH. • Oversee IT operations, security posture, and cross-functional technology delivery for the group’s platforms. • Direct internal and commercial platform development spanning family-office and real-estate technology needs. • Own IT leadership accountability for SWIFT.

Led IT and operations, overseeing complex system integrations and keeping the company's infrastructure current and effective. Spearheaded the Concierge Atlas platform - a digital map and services portal for hotel clientele.

Led the integration of CANVVS's payment and point-of-sale systems for the launch of their new London store, unifying their Shopify e-commerce platform with in-store sales.

Joined as a cloud architect to build a scalable booking system for Certyfly, Vitacheck Health's PCR testing brand, with the role quickly expanding to IT advisor, full-stack developer, and customer experience consultant. Architected the cloud infrastructure on AWS (S3, EC2, CloudFront CDN, and RDS) and developed Vitacheck Health's official platform, including all partner and booking systems, alongside in-house software to securely share clients' PCR results with the testing laboratory vendor — supporting par

Built and operated the technology behind Certyfly, Vitacheck Health's travel-certification platform, which supplied globally accepted PCR tests and digital and paper border-entry passes for safe-to-fly status. Developed the booking and certification systems that let travelers arrange the relevant testing at both ends of any journey.

Led the migration of Food Lover's Market's IT service management from a legacy internal system to a modern SaaS ITSM solution, supporting an IT division serving 400+ stores.

Provided IT strategy and advisory across a global team spanning 14+ head office locations, while designing and building various web applications to strengthen the company's online presence for retail.