Bosse Küllenberg

Premium

Employee, CTO, eterna Mode GmbH

Passau, Germany

Skills

Thought Leadership
Digitale Transformation
Chief Digital Officer
Strategic Thinking
Digital-Marketing
Mobile Know-How
Digital Strategy
Mobile Strategy
Co-Author of 2 successful non-fictional books about Mobile Marketing and Mobile Advertising
Creative Technologist
Creative Disruption
Chief Inspiration Officer
CCO
Chief Creative Officer
ECD
Executive Management
Executive Creative Director
Mobile Game Changer
Digital Innovation Officer
Mobile Marketing
Online Advertising
Changemanagement
CDO Chief Digital Officer
Marketingleitung
Digitalmedien
Werbung
Disruptive Innovation
Microservices Architecture
Scrum
C-Level
Digital Transformation
Father
Teamplayer
Business Development
Start-up
Digitalisierung
Change Management
Strategie
Journalismus
Branding
Speaker
Autor
Digital
innovativ
Industry 4.0
Marketingexpertise
Softwareentwicklung
MS Office
Vertrieb
Management
Leitung
Vermarktung
International
Beratung
Projektmanagement
USA

Timeline

Professional experience for Bosse Küllenberg

  • Current 2 years and 7 months, since Apr 2019

    CTO

    eterna Mode GmbH

    Chief Technical Officer // Digital Transformation ETERNA wurde 1863 gegründet und ist heute einer der führenden Hersteller von Herrenhemden und Damenblusen in Deutschland und an ca. 5.000 Point of Sales in über 40 Ländern und mit 53 eigenen Retail-Stores in Deutschland vertreten. ETERNA steht für Nachhaltigkeit – bereits seit dem Jahr 2000 sind die Produkte durch den höchsten Standard im Markt OEKO-TEX® 100plus (seit 2015 "Made in Green") zertifiziert. https://unternehmen.eterna.de/de/home.html

  • 7 months, Mar 2019 - Sep 2019

    Co-Author of Non-Fictional Marketing Book

    Journalist

    https://www.amazon.de/Digitalisierung-Mittelstand-Herausforderungen-digitalen-Transformation/dp/3658292903/ref=asc_df_3658292903/ Dieses Buch zeigt, was mittelständische Unternehmen benötigen, um sich den Herausforderungen der digitalen Transformation zu stellen. Verlag: Springer Gabler Herausgeber: Harald R. Fortmann Co-Autoren: Bosse Küllenberg und weitere Experten Sprache: Deutsch Gebundene Ausgabe: 322 Seiten ISBN-10: 3658292903 ISBN-13: 978-3658292904

  • 1 year and 7 months, Jul 2017 - Jan 2019

    Chief Digital Officer

    Sparq

    Imagine there's an airbnb for events. And it is based on the Ethereum Blockchain with the potential to truly democratize the event scene. There will be no traditional fees, because the added value will be created by an own currency which is linked to the company value and shared with the community. We are working on this at Sparq Events in New York and Hamburg. Investors and token specialists are welcome to join the team.

  • 3 years and 11 months, Jan 2015 - Nov 2018

    Chief Digital Officer US / NYC

    Youpooly Corp.

    Chief Digital Officer (CDO) Youpooly Corp. / Youpooly GmbH Youpooly is developing the next generation Invitation Maker App in Offices in New York (USA) and Hamburg (GER). Download on the App Store: http://appstore.com/Youpooly OFFICE USA Youpooly Corp. 40 Wall Street, Suite 3300, New York, NY 10005, United States OFFICE GERMANY Youpooly GmbH Großer Burstah 46-48, 20457 Hamburg, Germany

  • 2015 - 2018

    Journalist

    Pressepool

  • 5 months, Aug 2014 - Dec 2014

    Executive Creative Director (interim)

    SYZYGY Deutschland GmbH

    Interims Management: Creative Lead for the Frankfurt Office and ECD in an important international pitch for BMW Motorcycles Worldwide. The team won the client.

  • 6 years and 2 months, Jul 2008 - Aug 2014

    Digital Creative Director, Member of the Board

    Heye GmbH

    Securing the creative product, igniting a digital transformational process for the advertising company and attracting new and existing clients.

  • 6 years and 2 months, Jul 2008 - Aug 2014

    Director of Heye Digital Lab, member of the board

    Heye Digital Lab

    Co-Founder of a new business unit working as a creative and digital role model by developing disruptive digital concepts for clients like Johnson&Johnson, McDonald's, bebe Young Care, VICHY, hohesC, G-SHOCK, Mont Blanc, Sixt, Tabasco or Gelbe Seiten.

  • 2012 - 2013

    Lecturer at University of Applied Sciences

    Brand Academy – Hochschule für Design und Kommunikation

    Lecturer at an international University for the Subject of "Digital Branding" including: Social Media Strategies, Performance Measurement and Evaluation of Interactive Media, Targeted Branding through Interactive Media, Success Factors of SEO and SMO, Operational Implementation of Digital Branding

  • 2 years and 8 months, Jun 2006 - Jan 2009

    Author

    Non-Fictional Book "Brand's New Toy", Redline

    Non-Fictional Author of “Brand’s New Toy – Creative Mobile Marketing with Smartphone & Co.”, a standard work in the area of mobile marketing. It has been published internationally, and translated into several other languages. Hardback edition: 326 pages fully colored Publisher: mi-Fachverlag / Redline, ISBN-10: 3636030760 – ISBN-13: 978-3636030764 http://www.amazon.de/Brands-New-Kreative-Markenkommunikation-Handy/dp/3636030760

  • 6 years and 10 months, Mar 2002 - Dec 2008

    Co-Founder, Shareholder

    spielplatz.cc Mobile Marketing GmbH, Innsbruck

    Co-Founder and Creative Head of one of the first Mobile Marketing Agencies in Europe creating pioneering work for clients in Germany, Italy, Austria and, in particular, Switzerland. These include Coca-Cola, Fanta, Nestea, Tirol Milch, Swarovski, BMW Mini, Volksbank Austria, Sunrise Telekom and Allianz Insurance.

  • 5 years and 11 months, Aug 2002 - Jun 2008

    Creative Director, Co-Founder

    spielplatz.cc Deutschland GmbH

    Co-Founder and Creative Head responsible for growing the Company and opening up Offices in Germany in order to attract even more talented Creatives and serve clients from Germany. Initiating an associated Partner agreement with the international Omnicom Tribal DDB Network and award winning projects for clients like McDonald’s, Molkerei Müller, Volkswagen and Vodafone in close partnership with Heye & Partner and Tribal DDB.

  • 1 year and 1 month, Apr 2007 - Apr 2008

    Co-Author

    Leitfaden Online Marketing – Das kompakte Wissen der Branche

    853 pages field manual for online marketing, ISBN: 978-300020904-8; Co-Authors: Bosse Küllenberg, Bernd M. Michael, Sebastian Turner, Susanne Fittkau, and more prominent advertising professionals. Publisher: Torsten Schwarz

  • 4 years and 10 months, Feb 2003 - Nov 2007

    Co-Founder, Shareholder

    spielplatz.cc Technologies GmbH & Co. KG

    Responsible of building a robust technological infrastructure to fulfill the needs of the parent company spielplatz.cc and their Mobile Marketing Campaigns. This firm produced fundamental server-side software and technological integrations for push- and pull-communication with early smartphones.

  • 2 years and 5 months, May 2000 - Sep 2002

    Art Director

    Elephant Seven GmbH

    Art Director for Springer & Jacoby / elephant seven with responsibility for significant clients like Coca-Cola, Deutsche Post, Mercedes, Montblanc, Seat, Storck Riesen and Deutsche Telekom and gaining prestigious international creative awards.

  • 2 years and 1 month, Jun 1999 - Jun 2001

    Freelance Art Director

    HIEL. BBDO Werbeagentur

    Art Director working on BMW X-Drive and other product launch campaigns

  • 1999 - 2001

    Freelance Journalist

    Freelance Journalist

    Journalist, Member of "VDZ Verband Deutscher Zeitschriftenverleger", VDZ ID: 42-2-6847 Working for Sueddeutsche Zeitung and other newspapers and magazines and radio stations around Munich

  • 1998 - 2000

    Co-Founder (first start-up)

    Dreamfactory - The Entertainment Company

    First start-up right out of school! Founded digital agency "dreamfactory" in Munich to cater for demand for multimedia websites and conversion to CD-Rom, when Floppy Disc became old-fashioned.

  • 1997 - 1998

    Designer

    adpool | communication

    First job as a graphic designer in print advertising agency "adpool | communication" in Munich for clients like Mizuno, Helsa, Thyssen and Ayinger beer.

Educational background for Bosse Küllenberg

  • München

Languages

  • German

    First language

  • English

    Fluent

  • French

    Intermediate

  • Spanish

    Basic

Wants

Executive Placement
iOS Developer
Android Developer
Screendesigner
UI / UX Designer
Front-End Developer
Full Stack Developer
Public Relations Manager in New York
Speaker
Speaking Opportunities
Speaker Opportunities
Motivational speaking
Conference Management
Digital Disruption
Disruptive Concepts

Interests

Interactive Architecture
Contemporary Art
Processing
Natural User Interfaces
Multitouch
Web
Social Media
Ideen
UX / UI
Markeninszenierung
Leadership
Architektur
Design
SaaS
iOS Development
Android Development
Zend Foundation
SAS AF & Internet Development
SASS CSS Pre-Processor
Lean Management
Start-up
Agile Development
Mobile Development
Mobile Business
Mobile Marketing
RAML
Swagger
API Design
Microservices
AWS
Digitale Transformation
Digital transformation
Digitale Geschäftsmodelle
Industry 4.0
Vierte Industrielle Revolution

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