Camila Martinez

- Identification of the highest potential leads and customer journey that offers the best delta between CPA and LTV for the e-commerce website - Digital campaign planning, execution and monitoring in Google Search Network (SEA) and Facebook Network - Identification of relevant keywords, backlinks and content optimization for SEO performance

- Planning and execution all web, SEO/SEM, email, social media and display advertising campaigns - Measuring and reporting performance of all digital marketing campaigns, and assess against goals (ROI and KPIs) - Identifying trends and optimising spend and performance based on the insights - Designing, building and maintaining predict.io social media presence - Planing, executing, and measure experiments and conversion tests - Create landing pages and optimise user experience - Optimise user funnels

- Development of communication and promotional material - Project management - Updating, maintenance and further development of the company’s website - Planning, coordination / implementation and optimization of operational marketing

Assessment DELF (Diplôme d'études en langue française) exam.

- Development and analysis of promotions - Quantitative and qualitative Controlling - Recruitment and supervision of street marketing teams