Carlos Castilho

I had the opportunity to have professional contact with the Google advertising tools, such as Google Adwords. At the same time, I had contact with television networks negotiations, advertising metrics, testing mobile campaigns and testing web, which I had contact with HTML and CSS codes. My main activities: Analysis and monitoring of media on TV and Web; Google Adwords analysis campaign and improvements; Test web pages and mobile campaigns functionalities.

This year of experience in an advertising agency as a planner, I actively participate in the creative campaigns process, I could help the team with some of the strategies and in some opportunities create projects in which we won new clients in competition cases. My main activities: Marketing strategy planning; Analysis of business and marketing trends.

In these two years as a trainee, I learned about marketing planning, creation of action plans according to budget, and helped the company with new ideas and creative approach in fairs and events, printed media, internal and also digital communications. My main activities: Fairs and events assistant; Marketing strategist assistant;; Marketing budget controlling; Layout campaigning reviser.

Advertising and marketing