Chiara Marsoner

Head of B2B sales, ecosystem partnerships, and Global Concert Hall. Manage business development and marketing strategy, initiating scalable partnerships and content initiatives driving business growth.

We develop european PR campaigns for artists, presenters and orchestras, including individual personality PR for artists, project-related publicity for orchestra tours and customized PR concepts for concert presenters and festivals. Our aim is to achieve a successful, long-term media presence for our clients. As a result of the close collaboration of our PR office with the artist management and tours & projects departments, we are able to provide integrated service in all three areas from one source.

Consultant offering innovative, tailored and holistic communication strategies to a wide range of clients, from musicians to performing arts organizations, to enhance their image and visibility and help them succeed in the music industry.

Managed BYSO’s audience development, advertising, marketing communication and social media: created promotional material for the organization and publications, managed website, built new audiences and cultivated patrons. Implemented a new ticketing system for the organization. Supervised video, audio recording and photography.

Editor “Lights on the Piazza” monthly newsletter. Assisted Consul General of Italy in Boston promote and organize cultural events in New England, managing relationships with arts organizations, artists and professional groups.

Freelancer Assistant to Maestro F. Fapanni: developed and implemented educational programs in Italy and Europe. Manager Cultural Tours: created and managed cultural events for Universities in Novara, Milano, Trento, Bolzano.

Coordinated European winter tour, concerts and travel arrangements. Managed musicians from 25 countries. Facilitated auditions and processed recordings from 40 countries. Supported planning process for future tours and long term strategies.

Developed sponsorship portfolio and fundraising plan with branding consultant Avi Gosh. Coordinated, attended, evaluated and developed reports on the JMI executives meeting in Croatia. Researched member activities, performed product analysis, compiled member catalogue for external representation - WOMEX 07 (Annual World Music Fair).

Marketing, Fundraising