Cinnamon Lin
Fähigkeiten und Kenntnisse
Werdegang
Berufserfahrung von Cinnamon Lin
- 8 Monate, Nov. 2017 - Juni 2018
Merchandising Marketing Manager
Macy's China Ltd.
cross-border multibrand e-commerce platform for American department store Macy's in the Chinese market • plan and execute merchandising and marketing strategies for macys.cn • annual and seasonal sales budget planning • set up promotional calendar and campaign details • develop new potential brands and sales channels
- 4 Jahre und 7 Monate, Nov. 2012 - Mai 2017
Senior Buyer
Neil Barrett China
Italian high-end designer brand Neil Barrett JV company in China • head of buying and merchandising, reporting to China GM • store count around 25, including outlet and local distributor stores • also managed other brands in the group i.e. Calvin Klein collection, Mulberry, BLACKBARRETT and DKNY Jeans.
- 7 Monate, Nov. 2011 - Mai 2012
Merchandising Specialist
Oakley China
American sports/optics brand Oakley, subsidiary of Italian optics group Luxottica • in charge of merchandising and buying for 15 direct owned retail shops in China • covered categories: optics, sportswear, shoes and accessories • main sport categories: running, cycling, wintersports, golf
- 1 Jahr und 5 Monate, Juni 2010 - Okt. 2011
Brand Manager
Yihua garments
Leading Taiwanese childrenswear company Yihua, department of imported luxury childrenswear brands with brands Chloe kids, Hugo Boss kids and Elle kids • in charge of merchandising and buying for 30 direct owned retail shops in China • in charge of buy meetings for local distributors (around 25 stores) • oversee licensed brand design and production process
- 1 Jahr, Mai 2009 - Apr. 2010
Retail Planner
Fossil Taiwan
Taiwan office of American watch & accessories brand Fossil • Planning and buying for 20 direct owned retail stores in Taiwan • Brands: Fossil, Emporio Armani, Burberry, DKNY, Michael Kors, D&G, Marc by Marc Jacobs, Diesel, Adidas and Zodiac
- 1 Jahr und 5 Monate, Okt. 2007 - Feb. 2009
Assistant Buyer
Everrich D.F.S. Co.
Duty free company with shops in international airports and city center for travellers • Buying and merchandising for travel retail boutiques in 5 locations • responsible brands: MCM, Aquascutum, Luxoticca, Safilo and Marchon eyewear, Nike, Adidas, Samsonite, Kipling, LeSportsac
Ausbildung von Cinnamon Lin
- 6 Monate, Sep. 2006 - Feb. 2007
Fashion Marketing
London College of Fashion
Half year course for students with University degree specialized in fashion marketing and the fashion business
- 10 Monate, Sep. 2005 - Juni 2006
Fashion Portfolio
London College of Fashion
1 year foundation course in fashion design, marketing, history and the fashion business
- 4 Jahre und 10 Monate, Sep. 2000 - Juni 2005
Forestry Resource Conservation
National Taiwan University
ecology, plants and animal sciences, conservation and forest resources
Sprachen
Chinesisch
Muttersprache
Englisch
Muttersprache
Deutsch
Grundlagen
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