Cristina Santolalla

Currently, I am a Lead Product Designer. I drive the end-to-end design of an AI powered, no-code automation tool, that generates complex decision trees through Natural Language Processing. My goal is to help teams reduce errors, save time, and feel confident using a powerful system in their regular workflows.

-Conducted internal user interviews and shadowing with cross-functional teams to identify usability issues and pain points in internal tools. Delivered UX reports and design recommendations to improve user experience. -Supported app developers in implementing user-focused design guidelines and ensuring compliance with Apple’s Human Interface Guidelines. -Assisted with app release processes, certificate management, and troubleshooting, ensuring smooth delivery of high-quality user experiences.

-Working with clients to gather and define requirements, establish scopes and managing project milestones. -Creating digital image files for use in digital and printing methods. -Completing final touches for projects such as images sizes and font selection. -Using Photoshop to develop product mockups. -Using Illustrator and Indesign to create images and layouts for multiple projects.

-Providing phone and e-mail support in English and Spanish. -Guiding the customer in the process of searching for products and processes of the company, as well as resolving queries and complaints from the customer.

-Designed the UI and key interface elements for the “Calagurris ” app, focusing on usability, and intuitive interaction. -Redesigned existing websites to improve navigation, enhance visuals, and optimize user experience. -Supported broader graphic design projects, including creating logos, marketing materials (flyers, posters, invitations), and visual assets for video content , ensuring cohesive branding and high-quality outputs.