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Cyril Bladier

Vorstandsmitglied, Associate Director - DIgital strategy and marketing consulting, Business-On-Line
Paris, Frankreich

Fähigkeiten und Kenntnisse

Digital strategy
Digital marketing
Social Media
Social Media Marketing
Social Network
Online Marketing
Content marketing
Inbound Marketing
Sales Management
Sales
Sales & Marketing
Business Development
Business Intelligence
Big Data
Management

Werdegang

Berufserfahrung von Cyril Bladier

  • Bis heute 16 Jahre und 5 Monate, seit 2009

    Associate Director - DIgital strategy and marketing consulting

    Business-On-Line

    Consulting and implementation of digital transformation in HR, sales and marketing. Digital marketing campaigns and social media. Big Data. Content Marketing. Data Marketing. Marketing studies. Inbound Marketing. SEO. Social Selling. Professor / Speaker / trainer: more than 150 per year. Blogger: more than 1,000 articles. Writer: 6 books sold at 20,000 copies. Customers: from SMEs to international brands and groups and French public sector. Results: Site traffic X 10 | Conversion cost divided by 9%

  • 2005 - 2009

    Director Business Unit - B2B Industry

    M Real

    Import & Distribution of paper, cardboard, packaging. Redeployment of commercial activity in France following the implementation of a matrix structure and "Business Units". Definition and implementation of the strategy and sales and marketing policies. Management of the sales team (9 people), marketing and prescription. Turnover: 70 million euros. Results: Sales growth of 10% (2008/2004) on a market at -2% per annum.

  • 2001 - 2005

    Regional Sales Manager - B2B distributors

    Antalis

    Private companies & public administrations: 12M€. Create new B2B sales team after a merge. Define & establish strategy & sales policy. Objectives definition & management. Sales force Management (8 people). Change Management: from AS 400 to SAP. Results, in a declining market: + 10% in volume and + 20% in margin. First region (out of 20) in volume development and 2° in margin development.

  • 1999 - 2001

    National Sales Manager - Retail and B2B SME

    Circular

    Create and manage outsourced sales teams up to 100 people and sales managers. Manager of managers.

  • 1997 - 1999

    Key Account Manager - Horeca

    Danone

    Wholesalers sell-in and sell-out.

  • 1993 - 1997

    Sales Engineer Retail

    Searle (Canderel)

    Business development with french retail hypermarkets and supermarkets.

Ausbildung von Cyril Bladier

  • 2010 - 2010

    Google Adwords

    Google Académie

  • 2007 - 2008

    General Management

    HEC

    Ranked First in my year (8.5/10)

  • 1991 - 1993

    Marketing

    ICADE-ICAI

  • 1989 - 1993

    Marketing

    Reims Management School

Sprachen

  • Französisch

    Muttersprache

  • Englisch

    Fließend

  • Spanisch

    Fließend

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