Dana Corl Kasarda

I oversea a very talented team of four graphic designers and two writers. While managing a budget of $2.3M USD , I act as a liaison between internal business partners and external vendors, understanding the importance of representing a brand. Using tools such as Agile and Basecamp, I am able to deliver projects in time and on budget. Each season, I am managing over 40 projects, resulting in over 120 projects a year.

In this role, I managed the production of all Kate Spade Saturday marketing photoshoots. This included analyzing staffing needs, negotiating rates for equipment and personnel and overseeing the centralized budget. I managed the department timeline for all creative deadlines including print and online deliverables as well as store visual. In this role, I also project managed all partnerships with consumer brands including JetBlue, Birch Box and West Elm.

As a Brand Creative and Social Media Manager, I oversaw the schedule, creation and delivery of all social media assets. I managed the creative for all outlets including Instagram, YouTube, Tumblr and Facebook. Our excellence in Social Media gained us a Webby Award in 2014. In this position, we were committing to creating daily content that resonated with our audience.

Working in film in television, I scouted locations for shoots including cultivating relationships in the community, working with the City of New York to produce permits and support the director and producers in achieve their creative visions. Credits include "Get Him To The Greek", "Salt" and "Saturday Night Live"

Interpersonal Communications and Public Relations