Dana Domnisor

•Develop a framework for ZUNO’s external communication, in order to support growth and entrance on new markets •Offer support to drive integration of communication activities with marketing campaigns

•PR strategy development and implementation tailored to support the GE Money brand introduction to the Romanian market •Alignment of GE Money’s local with GE Capital’s global and regional (CEE) communication strategy Introduce the new GE Money executives to the Romanian media and business community •Managing media relations and crisis communication (employees rightsizing, change in shareholders’ structure, application for local banking license)

•Setting up of internal communication function for the financial companies acquired by GE •Manage the internal communication channels and messages to reinforce the culture and employer brand promise •Introduce the GE Money brand to external and internal stakeholders (rebranding project) •Select and manage the relationship with the PR agency

•Design and implement company marketing plan •Organize corporate events •Build marketing budget and track expenses •Develop co-branded marketing campaigns with partners (car-dealers) In charge with both internal and external communication •Maintain company website

•Managing the product marketing budget, designing and looking after the implementation of the product marketing plan •Organizing events (ranging from internal team buildings to participation in international exhibitions) •Writing press releases, brochures, press articles, speeches, monthly newsletters •Managing crises communication situations •Providing communication and administrative support for nation-wide IT projects

•Basic Accounting – payment orders, customs documents for imports and exports, invoice registration •Managing customers complaints •Daily communication with the manufacturer, distributors, transporters and customs authorities