Dirk Reulecke

Bridging business (strategy), users (UX) and technology (AI) Consulting / development in the areas of digital strategy and UX for digital projects for corporations, SMEs and startups Services: Digital business models, strategy concepts, requirement development, process analysis & development, UX concepts (definitions, wireframes, prototypes) Roles: Strategist, UX architect, business analyst, requirements engineer, PO/PO support, interim manager/project consultant, team/department head

Market and user research, development of product strategy, stakeholder communication, requirements definition, UX concept, coordination with implementing departments & agencies, tracking and analysis strategy, GDPR implementation, etc.

Consulting digital media / innovation / business model development & digital concept development in projects for DAX companies, SMBs and other remarkable clients ...

Specialist agency for conception, online business development / process development / marketing for digital media. >> Commissioned by well-known agencies and agency networks in the DACH region as well as for DAX-listed corporations and medium-sized companies

Holistic product and technology strategy “Connected Car”: > user-oriented / relevance-based product strategy > meeting disruptive innovations > sales and marketing concept > self-compacting customer loyalty > integration capability of new technologies > USP development > outsourcing > expansion of value chain > savings potential > development of new customer groups / business areas in a saturated market environment > adaptation of vehicle technology ... etc.

Commissioned by agencies / agency networks in the DACH region as well as DAX companies, SMEs and state ministries, among others

Consulting of start-ups on behalf of venture capital companies with regard to online communication (corporate communication / investor relations) and communicative preparation of business plans (elaboration of “equity story”), development & implementation of online communication - direct mandate online IR for a listed company.

Idea and development of an RFID-based product identification system for the optical trade. Patent successfully applied for.

Interdisciplinary studies in the humanities with a focus on social research (psychology, education, ESF), economics (economics, business administration), public law, politics and history

Troop leadership, infantry tactics, object protection