Ecaterina Piturca

Angestellt, Manager Research and Development, protel hotelsoftware GmbH
Dortmund, Deutschland

Fähigkeiten und Kenntnisse

SEO
SEM
Web-Development
Hotel Industry
Travel Industry
HTML
CSS
MySQL
PHP
IDS
GDS
OTA
CRM
UX Design
User Experience
Project Management
WBE
LESS

Werdegang

Berufserfahrung von Ecaterina Piturca

  • Bis heute 8 Jahre und 5 Monate, seit März 2017

    Manager Research and Development

    protel hotelsoftware GmbH

  • 3 Jahre und 1 Monat, Feb. 2014 - Feb. 2017

    Head of User Experience

    protel hotelsoftware GmbH

    - Conduct independent research on multiple aspects of how users experience hotel software. - Identify market opportunities and define/refine product vision and strategy. - Identify product and use requirements. - Understand and incorporate technical and business requirements into new/existing products - Design, prototype, polish and refine hotel products (hands-on various front-end elements)

  • 2 Jahre und 3 Monate, Nov. 2011 - Jan. 2014

    Online Marketing Manager

    protel hotelsoftware GmbH

    - Identify both keyword and technical opportunities for SEO growth - Monitor website Performance Optimization, on-page SEO strategy - Performance reporting which includes: weekly/monthly commercial keyword & URL performance, market share, rank tracking - Monitor competition in priority SERPs, maintaining a high awareness of commercial SEO strategies of competitors both on and off-site - Landing page optimization. A/B testing - Coordinate/supervise website content - SEM campaigns

  • 6 Monate, Apr. 2011 - Sep. 2011

    Search Engine Analyst consultant at Venere.com (Sole Proprietorship)

    Venere / Expedia Company

    Analysis/Design: definition of key business requirements and definition of the solution Support to SEO development team in order to implement key tracking changes Development: implementation of tracking changes in the Analytics environment Testing: Unit and System Testing Deployment: support to IT and Analytics into roll-out in production system Analytics: development of deep SEO analytics to identify business risks and opportunities, to support and complement SEO team into reaching targets

  • 2 Jahre und 11 Monate, Juni 2008 - Apr. 2011

    SEO/SEM Project Manager

    Vandelay SRL

    - Website projects management from conception to launch and growth. - Evaluating projects and deciding development directions based on understanding the client's market sector - Liaising with outside IT consultants and other third party contractors to ensure projects completed on time. - Hands-on On-Site SEO - Coordinating development team; - Coordinating and/or hands-on SEM campaigns. - Hands-on web site usability. - Hands-on UXD

  • 6 Jahre und 6 Monate, Mai 2004 - Okt. 2010

    Website Project Manager

    Marteo S.R.L.

    - Website projects management from conception to launch and growth. - Evaluating projects and deciding development directions based on understanding the client's market sector and therefore providing them with independent, personalized solutions - Hands-on On-Site SEO - Hands-on On-Site SEM - Coordinating development team

  • 9 Jahre und 7 Monate, März 2001 - Sep. 2010

    Assistant Professor

    University of Craiova, Romania

    Lecturer for Computer Programming Languages Fundaments; Numeric and Operating Systems and Web development. Lead of ICT department, LEONARDO DA VINCI - EUCEBS project (November 2002-October 2005)

  • 9 Jahre und 10 Monate, Dez. 2000 - Sep. 2010

    PHP Web developer, collaboration

    Snapper Point Publishing, Boca Raton, US

    Business Research Sources – www.businessresearchsources.com (started in 2000, continuous maintained) - work in web design and web development. Off-page SEO. Cavorting with Strangers http://www.cavortingwithstrangers.com/ Web development, PPC/Affiliate management Business Research Sources, Book on CD (Visual Basic)

  • 3 Jahre und 3 Monate, Feb. 2001 - Apr. 2004

    Web developer

    Top Edge Engineering

    Clients Include: Daewoo Automobile Romania and Xerox Romania

Ausbildung von Ecaterina Piturca

  • 1 Jahr und 10 Monate, Okt. 2005 - Juli 2007

    Online Marketing

    University of Buchares

  • 10 Monate, Okt. 2000 - Juli 2001

    IT Management

    University of Craiova

  • 10 Monate, März 2000 - Dez. 2000

    E-Commerce & Web Development

    Leopold-Franzens Universität Innsbruck

    Lab research and e-commerce project development

  • 4 Jahre und 9 Monate, Okt. 1995 - Juni 2000

    IT applied in Economics

    University of Craiova

Sprachen

  • Englisch

    Fließend

  • Rumänisch

    Muttersprache

  • Deutsch

    Grundlagen

  • Italienisch

    Grundlagen

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