Eiass Muhanna

I lead the development of the overall product vision and strategy, aligning product development efforts with company goals and customer needs. I oversee the product development process from ideation to launch. • Conduct market research to identify trends, needs, and competitive landscape. • Prioritize product requirements based on feasibility, impact, and value. • Collaborate with sales, partnerships, marketing, and customer success teams for successful launches.

I co-founded a fintech data-driven startup and led the full product cycle, starting from inception reaching a profitable business model • Established Startup Falcon’s vision, strategy, and roadmap from scratch. • Optimizing user acquisition channels, achieving a remarkable 45% sign-up completion rate. • Maximized customer lifetime value (LTV) through effective A/B testing for prices and business models, ensuring sustainable growth.

I held various roles encompassing product analysis, marketing strategy, and enterprise segment management: • Analyzed market data to inform acquisition and retention strategies, optimizing ROI from various enterprise segments. • Developed and executed pricing strategies for new products and services, ensuring profitability and competitiveness. • Spearheaded initiatives to enhance customer acquisition, retention, and loyalty within the enterprise segment.