Ekaterina Korshunova

Part-time occupation * Developed and produced engaging photo and video content for digital platforms. * Wrote persuasive sales copy for website and advertising materials, driving engagement. * Managed website content and implemented strategies for online promotion and SEO. * Designed and developed effective advertising layouts for various campaigns.

Part-time occupation * Developed and executed data-driven marketing strategies to expand market reach. * Orchestrated comprehensive brand development, encompassing identity, packaging, and messaging. * Drove online promotion through integrated website SEO and social media marketing campaigns. * Crafted high-converting sales copy for digital platforms and diverse advertising materials. * Led the conceptualization and development of engaging creative content and campaigns.

Consistently delivered precise, detail-oriented work, crucial for luxury brand perception. * Demonstrated strong initiative and full accountability in all project commitments. * Utilized outstanding analytical skills to manage data and identify market opportunities. * Managed marketing budgets effectively, optimizing resource allocation for maximum ROI. * Provided accurate forecasts of advertising effectiveness, enabling agile strategy adjustments. * Proactively responded to market changes, enhancing overal

Led brand to market leadership, securing key sports federation affiliations and enhancing recognition. Represented company as a speaker, fostering partnerships with non-profits and government entities. * Organized 5+ Olympiads and 80+ masterclasses, significantly boosting sales and engagement. * Developed loyalty programs, managed high-profile brand collaborations, and oversaw integrated marketing campaigns. * Directed full-cycle branding, digital content strategy, and comprehensive brand asset development.

* Prepared client reports, photo reports, and technical requirements. * Set up and launched digital advertising campaigns, including UTM tagging. * Compiled media plans and analyzed campaign statistics and forecasts. * Successfully managed campaigns for a major automotive brand (Hyundai). * Gained proficiency in ad auditing platforms (Adriver, MyTarget, Yandex Display).

Conducted research, edited English texts, and managed business correspondence. Supported team with reporting, data management, and media processing. Contributed to RUDN University's international promotion project; developed content writing skills.