Florian Winterstein

Angestellt, Global Marketing Manager Digital Customer Journeys | PO Marketing Automation, Innomotics - A Siemens Business

Abschluss: Bachelor, Hochschule für angewandte Wissenschaften Würzburg-Schweinfurt

Nürnberg, Germany

Skills

Search Engine Optimization (SEO)
SEO
SEO Analyse
E-Commerce
Online Marketing
Usability
Digital Marketing
Google Tag Manager
Tag Management
Google Analytics
Sistrix
Web Analytics
Digital marketing
Web-Technologien
HTML
Web Crawling
Projektplanung
Projektmanagement
Projektcontrolling
Performance Marketing
IT-Projektmanagement
Projektleiter
Erfahrung in Projektleitung
Digitale Trends
Digitale Transformation
Digital Customer Experience
Projektleitung
Digital Experience
MS Project
Customer Journeys
Marketing-Automation
Microsoft Power BI

Timeline

Professional experience for Florian Winterstein

  • Current 6 months, since Nov 2023

    Global Marketing Manager Digital Customer Journeys | PO Marketing Automation

    Innomotics - A Siemens Business

  • 1 year and 6 months, Jun 2022 - Nov 2023

    Projektleiter Digital Experience

    Wieland Electric GmbH

    Responsible for: - Further development and implementation of customer-centric digitalization with the specialist departments. - Coordination and development of the digital and omnichannel strategy - Planning, controlling and monitoring of projects and resources in the area of digital experience - Regular reporting and communication to all stakeholders - Cross-departmental collaboration including the coordination of digital processes

  • 11 months, Aug 2021 - Jun 2022

    Senior Online Marketing Manager

    Wieland Electric GmbH
  • 2 years, Aug 2019 - Jul 2021

    SEO-Manager

    KIM Krick Interactive Media GmbH

  • 1 year and 1 month, Aug 2018 - Aug 2019

    Online Marketing Manager

    EF Autocenter Mainfranken GmbH

  • 4 months, Mar 2018 - Jun 2018

    Bachelorand

    Vogel Communications Group GmbH & Co. KG

    Thema: "Konzeption und Implementierung einer erweiterten Web-Analyse-Lösung mit Hilfe des Google Tag Managers am Beispiel des B2B Fachmediums "PROCESS".

  • 1 year and 8 months, Nov 2016 - Jun 2018

    Werkstudent Conversion Management

    Vogel Business Media GmbH & Co. KG

  • 5 months, Mar 2016 - Jul 2016

    Praxissemester User Centered Design

    empiriecom

Educational background for Florian Winterstein

  • 4 years and 9 months, Oct 2013 - Jun 2018

    E-Commerce

    Hochschule für angewandte Wissenschaften Würzburg-Schweinfurt

    Qualitative und Quantitative Nutzerforschung

  • 2 years and 1 month, Oct 2010 - Oct 2012

    Informatik

    Hochschule für angewandte Wissenschaften Würzburg-Schweinfurt

Languages

  • English

    Fluent

  • German

    First language

Interests

Eye Tracking
Serien
Technikinteressiert
Android
Automobilindustrie
Digital marketing
SEO
SEO Tools

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