Franziska Heggemann

Asquan is a boutique global company that develops, sources, creates, produces & markets turn-key beauty solutions with great passion for prestigious brands & retailers all over the globe. With offices in Hong Kong, USA, Europe & Australia we focus on full outstanding customer service and fast-track innovation and on-trend creativity. We have established operations and factories in China, Korea, Europe & USA in order to provide our customers with strategic production capabilities.

- Extensive 360 degree analysis of customer feedback, market trends and competitive activities - Sole responsibility for the set-up, coordination, preparation and execution of an employee test drive event with more than 400 employees participating, including the coordination of 30 interns - Creation and conceptualisation of an innovative and sales oriented market research approach to support BMW NA executives with up to date, business critical information and recommendations

Actively launched and managed an original calculative system of how to optimize logistic costs

- Pro-active assisted in the research and analysis of potential targets of sector/activities/ financials and company profiles - Delivered quantitative stock market analysis for diversified industries and services

Customized own developed English training programs to improve communication skills

Assisted in preparation and execution of major events, such as the shareholders’ meeting, driven out of the Munich headquarters

Sustained analysis and research of consumption in the market

Active use of communication tools to gain public interest and awareness of DKMS

Management, Logistik & Operations Management, Kommunikation